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# Breezy Beachside Editorials
Foam Magazine March 2013 Pays Tribute to Australian Designers

By Ariel Weber | Published 2013-02-21 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/foam-magazine-march
References: [fashiongonerogue](http://fashiongonerogue.com/hannah-wears-aussie-style-for-foam-magazine-marchapril-issue/) & [foammagazine](http://foammagazine.com/)

The Foam Magazine March 2013 edition celebrates Australian designers in their sea side editorial featuring a blond beauty who is also from the land down under.

Rather than taking place on the sandy beaches of Australia as the feature may allude to, the 'Land of Oz' editorial is shot on the [beautiful beaches of Malibu](https://www.trendhunter.com/trends/golden-hour-getaway-collection). Though the location itself may be far away from the celebrated country, the clothes itself transcend all societies and appear to be fashion forward pieces wherever you go. Photographer Olivia Malone snapped these beautiful photos of the model looking absolutely divine in all of these chic and must-have items. These easy breezy looks feature a sheer crocheted dress, various beautifully patterned [aqua printed blouses and trousers](https://www.trendhunter.com/trends/marie-oliver), metallics along with a dash of fur.

Together, the Foam Magazine March 2013 issue highlights both the beauty of the American seaside as well as the incredible talent of Australian designers.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 82% | Activity: 74% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Celebrity-endorsed Fashion Editorials:** Increasing use of celebrities and influencers in fashion shoots to highlight certain brands and designers.
- **Beachwear Trends in Fashion:** Continued popularity of styling beachwear trends for fashion editorials.
- **Global Fashion Influences:** Cross-pollination of fashion trends from one country to another through fashion editorials featuring international designers.

### Where This Applies

- **Fashion:** Using fashion editorials to promote designers and highlight certain trends.
- **Travel and Tourism:** Creating travel packages to destinations featured in fashion editorials.
- **Celebrity and Entertainment:** Partnering with fashion publications to feature celebrities and influencers showcasing certain brands and designers.

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