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# Armyworm Pest Control Solutions
FMC Corporation Launches a New Pheromone Solution for Crop Health

By Kanesa D | Published 2025-05-01 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/fmc-corporation
References: [investors.fmc](https://investors.fmc.com/news/news-details/2025/FMC-Corporation-receives-first-product-registration-in-Brazil-for-Sofero-Fall-pheromone/default.aspx#:~:text=The%20Sofero%E2%84%A2%20portfolio%20of) & [fmc](https://www.fmc.com/en)

![Armyworm Pest Control Solutions](https://cdn.trendhunterstatic.com/thumbs/568/fmc-corporation.jpeg)

FMC Corporation has launched Sofero™ Fall, its first [pheromone product](https://www.trendhunter.com/trends/signs) targeting fall armyworm, now registered in Brazil. Using mating disruption technology, the solution offers a sustainable way to protect key row crops—like corn, soy, and cotton—by preventing pest reproduction. As part of FMC’s broader Sofero™ portfolio, it integrates with biologicals and synthetics to enhance [pest control and resistance management](https://www.trendhunter.com/trends/zero-bugs). Notably, this solution is environmentally friendly and does not leave harmful residue on the plants.

"Sofero™ pheromone solutions inspire a new way to think about crop protection – one that is focused on prevention over treatment," said Ronaldo Pereira, FMC president. "With our extensive portfolio and global reach, FMC is uniquely positioned to bring these game-changing solutions to growers around the world, creating a more sustainable future for agriculture while solving real problems in the field."

Image Credit: FMC Corporation

## Trend Insights (Trend Hunter)

- Score: 6.9/10
- Popularity: 82% | Activity: 86% | Freshness: 39%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Pheromone-based Pest Control:** The introduction of pheromone-based pest control, as seen with Sofero™, emphasizes a shift towards preventive methods in agriculture.
- **Mating Disruption Technology:** The application of mating disruption technology in pest management offers an innovative solution that reduces the need for traditional pesticides.
- **Integration of Biologicals and Synthetics:** Combining biologicals and synthetic solutions can provide enhanced pest control, representing a balanced approach in agricultural practice.

### Industries Being Reshaped

- **Agricultural Biotechnology:** The agricultural biotechnology industry is poised for growth with developments like pheromone-based products that target specific pests.
- **Sustainable Agriculture:** The focus on environmentally friendly pest control methods supports the sustainable agriculture industry's aim to reduce ecological impact.
- **Crop Protection Solutions:** Evolving crop protection solutions incorporate innovative technologies to minimize pest damage while promoting plant health.

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