# Flying Green Boeing's 787 Dreamliner By Ben Preiss | Published 2007-07-05 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/flying-green-boeings-787-dreamliner References: [news.yahoo](http://news.yahoo.com/s/afp/20070704/lf_afp/usaerospacecompanyboeingdreamliner_ylt=ApEbZXF7GylRNmNnKiB_YpEJr7sF) Boasting 20 percent [fuel savings](https://www.trendhunter.com/trends/decarbonizing-aviation), while spewing out less greenhouse gases, this jet will be a must-have in the ultra competitive airline industry. This fuel efficiency is enabled by a revolutionary light one piece fuselage constructed of [carbon fiber and plastic composites](https://www.trendhunter.com/trends/cetrovo-10-carbon-star-rapid-rail). Improved [passenger comfort](https://www.trendhunter.com/trends/delta-cabin-interiors) was also a design priority on this jet. **Implications** - With a seating number of 330 seats in total, travelers will no longer feel cramped up and claustrophobic in this plane. There's also higher humidity levels so that dehydration is lowered during the flight. While its size may raise some speculation on performance, the company promises that the aircraft is capable of flying long routes while saving fuel at the same time. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 69% | Activity: 99% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials) ## Key Themes ### What Makes This Trend Stand Out - **Fuel Efficiency:** The 787 Dreamliner's 20 percent fuel savings presents opportunities for disruptive innovation in the airline industry. - **Carbon Fiber Construction:** The use of carbon fiber and plastic composites in the fuselage creates opportunities for disruptive innovation in materials and manufacturing. - **Improved Passenger Comfort:** The emphasis on passenger comfort in the 787 Dreamliner opens up opportunities for disruptive innovation in the airline industry. ### Sectors Adopting This - **Airline Industry:** The fuel savings and improved passenger comfort offered by the 787 Dreamliner create disruptive innovation opportunities in the airline industry. - **Materials Industry:** The use of carbon fiber and plastic composites in the 787 Dreamliner creates disruptive innovation opportunities in the materials industry. - **Manufacturing Industry:** The innovative construction methods used in the 787 Dreamliner create disruptive innovation opportunities in the manufacturing industry. ## Related on Trend Hunter - [Sustainable Air Travel Concepts](https://www.trendhunter.com/trends/airspace-cabin-vision-2035-concept.md) - [Eco-Focused Airline Initiatives](https://www.trendhunter.com/trends/alaska-airlines1.md) - [Newly Optimized Airbuses](https://www.trendhunter.com/trends/newly-optimized-airbus.md) - [Enhanced Efficiency Aircrafts](https://www.trendhunter.com/trends/phantom-3500.md) - [Capacious Airline Seats](https://www.trendhunter.com/trends/capacious-airline-seats.md) - [Ultra-Fast Private Jets](https://www.trendhunter.com/trends/global-8000.md) - [Opulent Hotel-Like Jumbo Jets](https://www.trendhunter.com/trends/lufthansa-technik-explorer.md) - [Elevated Aircraft Interiors](https://www.trendhunter.com/trends/elevated-aircraft-interior.md) - [3D-Knit Airplane Seat Designs](https://www.trendhunter.com/trends/aircraft-seat-concept.md)