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# Scenic Jelly Desserts
Nagatoya's 'Fly Me to the Moon' Can Be Sliced to Reveal Different Scenes

By Laura McQuarrie | Published 2017-09-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fly-me-to-the-moon
References: [en.rocketnews24](http://en.rocketnews24.com/2017/09/04/sweet-japanese-jelly-treat-offers-a-different-scene-with-each-slice-from-the-same-dessert/) & [shop.nagatoya.net](http://shop.nagatoya.net/?pid=115061246)

Japanese sweet maker Nagatoya recently launched a dessert called 'Fly Me to the Moon' that takes the form of a picturesque [jelly dessert](https://www.trendhunter.com/trends/angel-delight-bubble-jelly) that reveals different scenes when it is sliced.

True to its name, the [bite-sized, multi-colored dessert](https://www.trendhunter.com/trends/slice-x-chupa-chups) features a scene of a bird flying closer and closer to the moon. Rather than featuring the same image all the way through, the dessert boasts a color-changing sky that morphs from yellow to deep the deep blue of night, as well as a moon that is cycles from a crescent to a full shape in the sky.

Alongside offering a dynamic change in appearance, the dessert from Nagatoya also offers a diverse range of flavors, including sweet red bean paste, lemon and champagne jelly, as well as toppings that include cranberry, walnut and raisin.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 86% | Activity: 86% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Multi-sensory Desserts:** Opportunity to create desserts that involve multiple senses and offer an immersive experience to the consumer.
- **Interactive Food Presentation:** Opportunity to create food that is presented in a creative and interactive way, engaging the consumer and providing a unique dining experience.
- **Customizable Desserts:** Opportunity to create desserts that can be personalized and customized to the consumer's specific preferences and tastes.

### Who This Affects Most

- **Hospitality Industry:** Opportunity to create unique dining experiences that differentiate from competitors and attract consumers.
- **Food and Beverage Industry:** Opportunity to offer innovative dessert options that cater to a variety of tastes and preferences.
- **Event Planning Industry:** Opportunity to offer experiential and visually stunning dessert options for events and celebrations.

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