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# Mocking Microblogging
With 26 Character Updates, Flutter is Twitter's Mini Me

By Marissa Brassfield | Published 2009-04-05 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/flutter
References: [mashable](http://mashable.com/2009/04/04/flutter/)

Now that [Twitter's](https://www.trendhunter.com/trends/teamtap) popularity has reached critical mass, parodies and mock businesses like Flutter will start to lampoon the ubiquitous microblogging site.

Flutter is Slate Magazine's lampooned version of Twitter. Rather than the standard 140 character limit Twitter uses, Flutter cuts that figure down to just 26 letters and calls it nanoblogging. Check out the video above to see all of Flutter's shiny new features.

**Implications** - The relevance of social media and microblogging sites like Twitter is unmatched in today's culture. Businesses and other websites that capitalize on this relevance through humor or other means will see huge consumer interest from the masses who are all invested in the new wave of social media.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 4% | Activity: 71% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Key Themes Behind This Trend

- **Microblogging Parodies:** Opportunity to create mock versions of popular microblogging platforms like Twitter to capitalize on the relevance of social media.
- **Nanoblogging:** Disruptive innovation opportunity to introduce a new microblogging format with extremely limited character limits, appealing to users who prefer concise communication.
- **Humorous Social Media:** Potential to leverage humor in social media platforms to attract consumer interest and engage with the growing audience invested in social media.

### Where This Applies

- **Social Media:** Opportunity for businesses in the social media industry to create parodies or innovative microblogging formats to cater to evolving user preferences.
- **Entertainment:** Disruptive potential in the entertainment industry to develop humorous platforms or content that lampoons popular social media sites and attracts a wide audience.
- **Marketing and Advertising:** Innovative advertising strategies that use humor and satire in social media platforms can effectively engage consumers and capitalize on the popularity of microblogging.

## Related on Trend Hunter

- [Short Story Platforms](https://www.trendhunter.com/trends/drabble.md)
- [Microblog Meeting Update Tools](https://www.trendhunter.com/trends/teamtap.md)
- [Simplified Social Platforms](https://www.trendhunter.com/trends/happy-feed1.md)
- [Paired-Down Social Media Platforms](https://www.trendhunter.com/trends/month-friend.md)
- [Dedicated Social Media Devices](https://www.trendhunter.com/trends/twitter-3d-gadget.md)
- [Cross-Platform Aggregator Apps](https://www.trendhunter.com/trends/flipboard-surf.md)
- [Satirical News Platforms](https://www.trendhunter.com/trends/ai-satire-news.md)
- [Simple Joke Platforms](https://www.trendhunter.com/trends/dad-jokes1.md)
- [Novelty Polling Websites](https://www.trendhunter.com/trends/funnypoll.md)
