# Fluffy Editorials 'W Magazine' Mixes Furry Models and Animals With High Fashion By Cowbag | Published 2009-03-27 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/fluffy-editorials-w-magazine-mixed References: [wickedhalo.blogspot](http://wickedhalo.blogspot.com/2009/03/into-woods.html) In terms of fashionable allure, you wouldn't think [fluffy animals and models](https://www.trendhunter.com/trends/animal-intelligence) would work for an editorial, but this gallery proves that it really does. After looking at these images of 'animals' in the woods, from a 2008 editorial shot by Mert Alas and Marcus Piggot, I can’t get the Teddy Bear's Picnic song out of my head. One of the things I love about these images is the way the leaves form a carpet that looks so perfect, adding a really cool detail. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 77% | Activity: 35% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### Why This Trend Is Growing - **Animal-inspired High Fashion:** Fashion and wildlife photography can mix for creative editorial concepts and product designs. - **Natural Materials in Fashion:** Leaves and other elements from nature can be used as unique fashion statements. - **Anthropomorphic Marketing:** Using stuffed animals and other 'cute' elements in advertising campaigns to create emotional connections with consumers. ### Industries Being Reshaped - **Fashion:** Fashion companies can innovate by incorporating inspiration from nature and animals in their designs and marketing strategies. - **Photography:** Wildlife and fashion photographers can collaborate to create unique concepts that bring together the best of both worlds. - **Toy Companies:** Companies that produce stuffed animals can branch out into marketing campaigns that feature their products as fashion accessories or companions. ## Related on Trend Hunter - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Teddy Bear-Centric Apparel](https://www.trendhunter.com/trends/boss-2.md) - [Animal-Shaped Luxury Beanbags](https://www.trendhunter.com/trends/ark-collection.md) - [Stylish Sherpa Dog Jackets](https://www.trendhunter.com/trends/sherpa-dog-jacket.md) - [High-Fashion Throw Blankets](https://www.trendhunter.com/trends/erdem-1.md) - [Animal Faux Fur Sneakers](https://www.trendhunter.com/trends/merrell-1trl-3.md) - [Modern Pet Apparel](https://www.trendhunter.com/trends/stylish-pet-collection.md) - [Charm-Adorned Dog Collars](https://www.trendhunter.com/trends/charmadorned-dog-collar.md) - [Luxury Collaborative Fuzzy Boots](https://www.trendhunter.com/trends/fur-crocs.md)