# Pastel-Tonal Abstract Chairs Gufram Taps Supertoys Supertoys for the New Flowie® Seat By Kanesa D | Published 2024-06-05 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/flowie References: [hypebeast](https://hypebeast.com/2024/6/gufram-flowie-supertoys-supertoys-sweet-pink-sunny-peach-smooth-pearl-2024-salone-del-mobile-info) & [shop.mohd.it](https://shop.mohd.it/en/flowie-pouf.html#product-info-description-extended-anchor)  Gufram has unveiled Flowie®, the latest result of their collaboration with the Dutch-German art and design team, Supertoys Supertoys. Flowie® is a [plush polyurethane seat](https://www.trendhunter.com/trends/loopy-chair) designed for [indoor and outdoor environments](https://www.trendhunter.com/trends/margher), and finished with Guflac® Ultra. The design, which resembles a hybrid of a flower and a cloud, is available in three [pastel shades](https://www.trendhunter.com/trends/taptap-chair): Sweet Pink, Sunny Peach, and Smooth Pearl. Described by its designers as a “companion object,” Flowie® is a versatile home furnishing that integrates seamlessly into any decor style. It can stand alone or be collected in various soft and delicate hues, appealing to lovers of pastel tones. Flowie® serves as “a gentle reminder to take a break, to occasionally gaze at the clouds, tracing familiar shapes while embracing the idea that deep down, we are all magical, we are all dreamers," according to a statement from the brand. Image Credit: Gufram, [hypebeast](https://hypebeast.com/2024/6/gufram-flowie-supertoys-supertoys-sweet-pink-sunny-peach-smooth-pearl-2024-salone-del-mobile-info), [shop.mohd.it](https://shop.mohd.it/en/flowie-pouf.html#product-info-description-extended-anchor) ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 48% | Activity: 37% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Furniture](https://www.trendhunter.com/furniture) ## Key Themes ### Why This Trend Is Growing - **Pastel-palette Furniture:** Furniture pieces featuring soft pastel shades enhance tranquil and aesthetically pleasing interior design environments. - **Hybrid-nature Designs:** Designs that blend natural elements like flowers and clouds create unique, whimsical furniture pieces. - **Multi-function Seating:** Seating options that serve both indoor and outdoor purposes offer versatility and increased utility for users. ### Industries Being Reshaped - **Home Furnishings:** Innovative home furnishing products like Flowie® bring fresh, adaptable design elements to modern living spaces. - **Outdoor Furniture:** Outdoor furniture benefiting from resilient materials such as Guflac® Ultra integrates stylish comfort into garden and patio settings. - **Artistic Design Collaboration:** Collaborations between art and design teams elevate furniture design through creative and avant-garde aesthetics. ## Related on Trend Hunter - [Cozy Flower-Like Armchairs](https://www.trendhunter.com/trends/beba-armchair.md) - [Domestic Artful Furniture Series](https://www.trendhunter.com/trends/sculpted-series.md) - [Modular Seating Systems](https://www.trendhunter.com/trends/flow-seating.md) - [Collectible Art Seating](https://www.trendhunter.com/trends/gufram-x-luna-luna.md) - [Flower-Inspired Enveloping Furniture](https://www.trendhunter.com/trends/flore.md) - [Ultra-Comfy Seating Collections](https://www.trendhunter.com/trends/cushy-lounge-chair.md) - [Vibrant Solid Foam Chairs](https://www.trendhunter.com/trends/boop-chair.md) - [Organic Abstract Furniture Series](https://www.trendhunter.com/trends/flow-family.md) - [Balloon-Like Seating Collections](https://www.trendhunter.com/trends/seungjin-yang.md)