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# Floral Fall Fashion
Bloomingdale‘s Latest Campaign Features Constance Jablonski

By Jana Pijak | Published 2014-10-29 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/floral-fall-fashion
References: [designscene.net](http://www.designscene.net/2014/10/constance-jablonski-le-bloomingdales.html) & [anlestudio](http://www.anlestudio.com/)

Photographer An Le captures a wardrobe of [floral fall fashions](https://www.trendhunter.com/trends/auteur-studios-fall-2025) for [Bloomingdale](https://www.trendhunter.com/trends/happy-together)‘s latest ad campaign. The retailer's elegant pieces are worn by supermodel Constance Jablonski who pulls off a range of [botanical dresses](https://www.trendhunter.com/trends/burberry-x-highgrove), flower-accented skirts and printed separates that are both vivid and feminine in their aesthetic.

Hair styling for this floral fall fashion feature is courtesy of Elsa Canedo who collaborates with the advertorial's make-up artist Ralph Siciliano. This striking campaign imagery is lensed in a gorgeous New York mansion and features set design that is created by Stewart Gerard.

In addition to its botanical wardrobe picks, this image series also features striking backdrop views that reveal vast garden views and beautifully constructed floral sculptures.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 63% | Activity: 49% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### What Makes This Trend Stand Out

- **Floral Fall Fashion:** Opportunity for disruptive innovation in sustainable and eco-friendly floral fabrics and dyes.
- **Botanical Dresses:** Opportunity for disruptive innovation in 3D-printed or customizable botanical dress designs.
- **Printed Separates:** Opportunity for disruptive innovation in personalized and on-demand printing for printed separates.

### Sectors Adopting This

- **Fashion:** Opportunity for disruptive innovation in integrating technology and fashion for smart floral fall fashion.
- **Textile:** Opportunity for disruptive innovation in sustainable and biodegradable textile production for floral fall fashion.
- **Interior Design:** Opportunity for disruptive innovation in creating floral-inspired interior designs and decor inspired by the campaign imagery.

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- [Feminine Spring Apparel Collabs](https://www.trendhunter.com/trends/femininity-in-bloom.md)
- [Floral-Imbued Fashion Exhibits](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent.md)
- [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md)
