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# Bizarre Faceless Shirt Photography
The Flora Borsi 'lookbook' Reveals an Odd Fight with a Shirt

By Anne Booth | Published 2013-09-21 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/flora-borsi-lookbook
References: [behance.net](http://www.behance.net/gallery/lookbook/10973711) & [facebook](https://www.facebook.com/floraborsiphotography?ref=br_tf)

Within artist Flora Borsi's 'lookbook,' she uses her amazing talent to photograph a [simple white shirt](https://www.trendhunter.com/trends/john-pawson-1) with a terrifying outcome. Within the shoot, a plain brown background is used to give an earthy feel to every individual image. A shirt hangs from a hanger at the top of the pictures in order to give the illusion that it is hanging onto nothingness.

With a woman's face and body wrapped and intertwined within each frame, a horrifying face stares at us through the simple white fabric. The tank top is torn and ratted but imprisons the model as she tries to escape. The last image shows the shirt hanging there with no person inside of it, showing that the girl finally freed herself from the imprisoning cloth.

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 94% | Activity: 92% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### Why This Trend Is Growing

- **Faceless Photography:** Facial anonymity in photography challenges traditional portrait norms.
- **Illusionist Fashion:** Creating optical illusions with fashion provokes thought and creativity.
- **Conceptual Art:** Using art as a tool for social commentary increases engagement and attracts new audiences.

### Industries Being Reshaped

- **Fashion and Apparel:** Integrating conceptual art in fashion designs could create new markets.
- **Photography:** Developing new photography techniques can expand the range of artistic expression.
- **Visual Arts:** Incorporating conceptual photography in museums and galleries could draw in younger, trend-savvy audiences.

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