# Soft Flooring Dresses The Antoine Peters x Forbo 'Floor-Dress' Was Created for Dutch Design Week By Laura McQuarrie | Published 2016-11-01 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/floor-dress References: [forbo-flooring.nl](http://www.forbo-flooring.nl/flotexdutchdesign) For this year's Dutch Design Week, floor covering manufacturer [Forbo](https://www.trendhunter.com/trends/linoleum-furniture-collection) teamed up with Dutch designer Antoine Peters for the creation of a unique [patterned floorcoverings](https://www.trendhunter.com/trends/newstalgia-collection), as well as the 'Floor-Dress.' Forbo's '[Flotex](https://www.trendhunter.com/trends/flotex)' is a standout flooring material that boasts the soft feel of a carpet, yet the sturdiness of a hard floor surface, making it exceptionally easy to clean and hygienic. At a first glance, the patterned Flotex floorcoverings that was designed by Peters looks like static from a TV screen, but upon closer inspection, it is revealed to be a series of black and white arrows that encourage those who step on it to consider their own movement. The standout Floor-Dress was designed to look just like the flooring pattern and as described as part of the collaboration, "secretly the textile of the dress changes in to the Flotex floor." ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 81% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Patterned Floorcoverings:** Disruptive innovation opportunity: Create customizable floorcoverings with unique patterns to add visual interest to interior spaces. - **Soft Flooring Materials:** Disruptive innovation opportunity: Develop new soft flooring materials that combine the comfort of carpet with the durability of hard floor surfaces. - **Interactive Flooring Designs:** Disruptive innovation opportunity: Design interactive flooring solutions that engage users and encourage them to consider their own movement. ### Industries Being Reshaped - **Floor Coverings:** Disruptive innovation opportunity: Integrate technology into floor coverings to create unique experiences and functionalities. - **Textile and Fashion:** Disruptive innovation opportunity: Explore the fusion of textile and fashion by incorporating floor coverings into clothing designs. - **Interior Design:** Disruptive innovation opportunity: Collaborate with designers to create flooring solutions that seamlessly integrate with interior design aesthetics. ## Related on Trend Hunter - [Artfully Playful Morphed Flooring](https://www.trendhunter.com/trends/exodus.md) - [Optical Illusion Carpets](https://www.trendhunter.com/trends/the-3d-carpet.md) - [Earth-Connecting Luxe Floor Installations](https://www.trendhunter.com/trends/la-pelota.md) - [Versatile Remolded Linoleum Tiles](https://www.trendhunter.com/trends/flaxwood.md) - [Dynamic Flatwoven Carpet Designs](https://www.trendhunter.com/trends/matter-colection.md) - [Dynamic Bold Graphic Rugs](https://www.trendhunter.com/trends/eley-kishimoto.md) - [Desert-Inspired Floor Coverings](https://www.trendhunter.com/trends/dune-rug.md) - [Comfortable Inclusive Carpet Tiles](https://www.trendhunter.com/trends/modulyss.md) - [Patterned Retro Flooring](https://www.trendhunter.com/trends/the-newstalgia.md)