# Floating Pools Italy's Villa d'Este Offers Pool in Lake By Marissa Brassfield | Published 2008-08-18 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/floating-pool-italys-villa-deste-offers-pool-in-lake References: [been-seen](http://www.been-seen.com/article.cfm?id=10800) & [villadeste.it](http://www.villadeste.it) The [floating pool](https://www.trendhunter.com/trends/vetrite) at Villa d'Este at Lake Como gives travelers an innovative way to cool off from the Italian sun. The pool is surrounded by 25 acres of [lush, exquisite gardens](https://www.trendhunter.com/trends/villa-o) as well as the picturesque mountains that flank the property. Villa d'Este was built as Cardinal Tolomeo Gallio's summer residence in 1568. The massive estate has been a [luxury hotel](https://www.trendhunter.com/trends/rocco-forte-house) since 1873. The hotel boasts 152 guest rooms, multiple bars and restaurants on site, a full service spa, eight tennis courts, a jogging track, and a squash court. Lake activities that include windsurfing, sailing, canoeing and water skiing. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 73% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### What's Driving This Trend - **Floating Pools:** Opportunity for hotels to offer unique, luxurious experiences by incorporating floating pools into their properties. ### Who This Affects Most - **Hospitality:** Hotels can enhance their offerings by integrating floating pools, providing guests with a one-of-a-kind experience. - **Tourism:** Destinations can attract more visitors by promoting innovative attractions like floating pools, adding value to their tourism industry. - **Outdoor Recreation:** The development of floating pools opens up new opportunities for outdoor recreation companies to provide unique water-based activities and experiences. ## Related on Trend Hunter - [Asymmetrical Ultra-Compact Pools](https://www.trendhunter.com/trends/faraway-pool.md) - [Serene Picturesque Immersive Resorts](https://www.trendhunter.com/trends/borgo-dei-conti-resort.md) - [Skylight-Topped English Pool Houses](https://www.trendhunter.com/trends/malvern-pool-house.md) - [Luxurious Pool Clubs](https://www.trendhunter.com/trends/bombon-pool-club.md) - [Converted Palazzo Circular Spas](https://www.trendhunter.com/trends/six-senses-rome.md) - [Northern Italian Villas](https://www.trendhunter.com/trends/villa-yeppa.md) - [Dolphin-Shaped Tranquil Retreats](https://www.trendhunter.com/trends/dolphin-villa.md) - [Designer Beach Resort Experiences](https://www.trendhunter.com/trends/beach-club-popup.md) - [Illuminated Bright Pool Surfaces](https://www.trendhunter.com/trends/vetrite.md)