# Filth-Filtering Pools The Floating +Pool Concept Provides Summer Relief in New York By Jamie Danielle Munro | Published 2011-06-18 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/floating-pool-concept References: [theawesomer](http://theawesomer.com/pool/107908/) & [kickstarter](http://www.kickstarter.com/projects/694835844/pool-a-floating-pool-in-the-river-for-everyone) The floating +Pool concept aims to provide New Yorkers with a fresh section of water to frolic in during those blistering hot summer months. The great part about this concept is that designers want to use the dirty [East River water](https://www.trendhunter.com/trends/canal-cafe) and [filter it](https://www.trendhunter.com/trends/quming-delight) to create something acceptable to dive into. The idea came to a group of three young guys who decided it was time to create an area where the the people of New York could take shelter from during the summer months. With the floating +Pool concept, the readily available water in the East River provides all the volume needed, but requires a little filtering. The idea is still in progress, but at least these guys are trying to find a solution to the sweltering summer months in the city. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 45% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Swimmable-river:** The concept of filtering and treating river water for swimming purposes is disrupting traditional swimming pool design and offers opportunities for water filtration technology advancements. - **Urban-relief:** Creating innovative ways to provide relief and recreational opportunities for urban residents during hot summer months is a disruptive trend that opens up possibilities for urban development and architecture. - **Sustainability-through-filtration:** The use of filtration systems to convert polluted river water into clean and safe swimming pools promotes sustainability and highlights the potential of sustainable water management practices. ### Where This Applies - **Water-filtration:** The water filtration industry can capitalize on the trend of converting polluted river water into clean and swimmable pool water by developing advanced filtration systems and technologies. - **Urban-development:** The urban development industry can leverage the concept of floating filth-filtering pools as a way to enhance urban living experiences and attract residents and visitors looking for unique recreational amenities. - **Sustainable-water-management:** The sustainable water management industry can seize the opportunity presented by the concept of using filtration to repurpose polluted river water, promoting sustainable water usage practices and reducing reliance on traditional water sources. ## Related on Trend Hunter - [Urban Portugal Swimming Pools](https://www.trendhunter.com/trends/loop-pool.md) - [Lotus-Inspired Floating Water Purifiers](https://www.trendhunter.com/trends/floatis.md) - [Manhattan Public Beach Sets](https://www.trendhunter.com/trends/public-beach-set.md) - [Customizable Tanning Pools](https://www.trendhunter.com/trends/inflatable-tanning-pool.md) - [Solar-Powered Pool Sanitizers](https://www.trendhunter.com/trends/solar-pool-ionizer.md) - [Floating Sustainable Padel Courts](https://www.trendhunter.com/trends/floating-padel-court.md) - [Scandinavian-Inspired Floating Daybeds](https://www.trendhunter.com/trends/poolsofa.md) - [Asymmetrical Ultra-Compact Pools](https://www.trendhunter.com/trends/faraway-pool.md) - [Sneaker-Shaped Swimming Pools](https://www.trendhunter.com/trends/sneakerpool.md)