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# Modern Magnetized Lighting
The Float Chandelier Looks Like It is Being Held Together with Magic

By Meghan Young | Published 2013-12-05 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/float-chandelier
References: [contemporist](http://www.contemporist.com/2013/12/05/this-chandelier-uses-magnets-to-hold-lights-in-place/) & [bowernyc](http://bowernyc.com/)

The Float Chandelier could easily be dubbed the Magic Chandelier for all intents and purposes. The LED lights are attached to ropes that shoot straight out from the top and bottom for a mirrored effect even though they are not attached to anything. This is made possible through the use of magnets. Essentially, the core of the Float Chandelier is metal and the LEDs have embedded with magnets that interact with each other.

Designed by Danny Giannella and Tammer Hijazi of New York design studio Bower, the Float Chandelier is visually striking, with an almost otherworldly feel about it. As though breaking the laws of physics, it remains frozen in time while still shedding much-needed illumination.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 52% | Activity: 10% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Magnetized Lighting:** Utilizing magnets in lighting fixtures opens up opportunities for visually striking designs that defy conventional physics.
- **Mirrored Effect:** Creating a mirrored effect in lighting fixtures through the use of ropes and magnets offers a unique visual experience.
- **Embedded Magnets in Leds:** Incorporating magnets directly into LED lights provides new possibilities for innovative and interactive lighting designs.

### Sectors Adopting This

- **Lighting Design:** The use of magnets in lighting fixtures presents a disruptive innovation opportunity within the lighting design industry.
- **Interior Design:** Utilizing mirrored effect lighting fixtures can create a unique and visually striking element in interior design.
- **Home Decor:** Embedded magnet technology in LEDs can be applied to a range of home decor products, providing interactive and visually captivating lighting options.

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