# Factory-Transformed Architecture 'Flip Over Factory' Completely Transforms an Unused Facility By Jamie Danielle Munro | Published 2014-08-29 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/flip-over-factory References: [designboom](http://www.designboom.com/architecture/paolo-venturella-cosimo-scotucci-flip-over-factory-abandoned-concrete-warehouse-italy-08-28-2014/) & [paoloventurella.it](http://www.paoloventurella.it/) Flip Over Factory is a project currently under construction by Paolo Venturella and Cosimo Scotucci. The project is being completely in Italy, in an area that doesn't normally have a whole lot of space for development. This is why the two companies decided to make the most of a factory already in place, and update it so it could be more accessible to the people in the area. The design will house a number of different facilities that allow people to display artwork, as well as come together in a communal setting. In this sense, the Flip Over Factory will be more than just an area to visit, but more of a place that enables people to connect and get to know one another on a more personal basis. Photo Credits: [designboom](http://www.designboom.com/architecture/paolo-venturella-cosimo-scotucci-flip-over-factory-abandoned-concrete-warehouse-italy-08-28-2014/), [paoloventurella.it](http://www.paoloventurella.it/) ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 3% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Adaptive Reuse Architecture:** The Flip Over Factory project demonstrates the trend of adaptive reuse architecture, transforming an unused factory into a multi-functional space. - **Community Engagement Spaces:** The design of the Flip Over Factory focuses on creating spaces that enable people to come together and connect, reflecting the trend of community engagement. - **Creative Art Display:** The Flip Over Factory includes facilities for displaying artwork, highlighting the trend of creative art display spaces. ### Industries Being Reshaped - **Architecture:** The Flip Over Factory project showcases opportunities for architects and urban planners to repurpose and transform existing structures. - **Community Centers:** The design of the Flip Over Factory offers disruptive innovation opportunities for the community center industry, reimagining the concept of community spaces. - **Art Galleries:** The facilities for art display in the Flip Over Factory present innovation opportunities for art galleries to create unique exhibition environments. ## Related on Trend Hunter - [Transformed Minimal Artist Residency](https://www.trendhunter.com/trends/quadrodesign.md) - [Factory-Converted Revived Spaces](https://www.trendhunter.com/trends/porcelain-factory-plugin-revival.md) - [Warehouse-Transformed Homes](https://www.trendhunter.com/trends/house-of-many-faces.md) - [Repurposed Textile Factory Stores](https://www.trendhunter.com/trends/freitag-1.md) - [Garden Rooftop Luxe Factories](https://www.trendhunter.com/trends/production-factory.md) - [Repurposed Factory Studios](https://www.trendhunter.com/trends/tengbom.md) - [Futuristic Auto Micro Factories](https://www.trendhunter.com/trends/auto-micro-factory.md) - [Converted Textile Factory Studios](https://www.trendhunter.com/trends/productora.md) - [Ice Factory-Transformed Galleries](https://www.trendhunter.com/trends/ifbe.md)