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# Earth-Saving Flip Flops
Jack Johnson's Feelgoodz Flip Flop Sandals Help Environmental Education

By Laura McQuarrie | Published 2014-04-23 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/flip-flop-sandals
References: [wwd](http://www.wwd.com/footwear-news/markets/feelgoodz-partners-with-musician-jack-johnson-7651272) & [feelgoodz](http://www.feelgoodz.com/shop.html)

In the spirit of Earth Day, the Jack Johnson by [Feelgoodz](https://www.trendhunter.com/trends/sustainable-flip-flops) line of [flip flop sandals](https://www.trendhunter.com/trends/printed-sandal) was announced. Johnson's eco-friendly flip flops include a special version of the Feelgoodz Slimz sandal for women, which prominently features artwork from Johnson's 'From Here to Now to You' album. There's also a style for men available, but the plain brown Kinderz is artwork-less.

Only 2,500 of each style will be produced and all of the [proceeds from sales](https://www.trendhunter.com/trends/project-pink-slide) of the Jack Johnson by Feelgoodz collection will go towards environmental education through the Kokua Hawaii Foundation, a nonprofit organization started by Johnson and his wife.

The flip flops will be available online through Feelgoodz, as well as on Jack Johnson's site and during his tours.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 54% | Activity: 76% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Flip Flops:** Opportunity for companies to develop and market sustainable footwear options.
- **Artistic Collaboration:** Potential for partnerships between musicians and fashion brands to create unique and limited-edition products.
- **Cause-driven Marketing:** Advantage for brands to align with non-profit organizations and contribute to social and environmental causes.

### Sectors Adopting This

- **Footwear:** Innovation opportunities in developing eco-conscious and stylish footwear.
- **Fashion:** Opportunities for fashion brands to collaborate with musicians and incorporate artwork into their products.
- **Non-profit Organizations:** Opportunities for non-profits to partner with businesses and leverage cause-driven marketing for fundraising and awareness.

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