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# Saffron-Infused Skincare Masques
Ravavat's Flawless Veil Was Inspired by Ayurvedic Wisdom

By Laura McQuarrie | Published 2021-06-12 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/flawless-veil
References: [newbeauty](https://www.newbeauty.com/ranavat-resurfacing-saffron-mask/) & [ranavat](https://www.ranavat.com/products/brightening-saffron-serum)

[Ranavat’s](https://www.trendhunter.com/trends/brightening-saffron-serum) Flawless Veil is a resurfacing [saffron masque](https://www.trendhunter.com/trends/gold-saffron-serum) that was carefully crafted based on [Ayurvedic](https://www.trendhunter.com/trends/eternal-glow-cream) wisdom to provide anti-inflammatory support. The instantly brightening skincare product is powered by papaya enzyme and a fruit-derived AHA blend, plus soothing aloe vera and precious strands of saffron. Saffron, the star ingredient in this formula, is prized for encouraging cell repair and restoring damaged skin.

Ranavat founder and CEO Michelle Ranavat incorporates Flawless Veil into a twice-weekly ritual for brightening and resurfacing without irritation. The masque works well with other products from the brand, and as Ranavat describes, "I use this in the evening so I can layer on my jasmine mist, radiant rani and eternal reign treatments and rest while they work their magic on my skin."

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 72% | Activity: 50% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Ayurvedic-inspired Skincare:** Opportunity to develop skincare products that incorporate traditional Ayurvedic ingredients and techniques for holistic and natural skincare solutions.
- **Saffron Beauty Products:** Opportunity to utilize saffron, a highly prized ingredient in Ayurveda, in natural and luxurious beauty products for its cell repair and skin restoration properties.
- **Fruit-derived Skincare Ingredients:** Opportunity to use fruit-derived ingredients such as AHAs and papaya enzyme in skincare products to provide anti-inflammatory and brightening effects.

### Sectors Adopting This

- **Natural Skincare:** Opportunity to innovate natural skincare products that incorporate traditional Ayurvedic ingredients and techniques for a holistic and sustainable approach to skincare.
- **Luxury Skincare:** Opportunity to create luxury skincare products that utilize rare and precious ingredients like saffron for their anti-inflammatory and skin restoring properties.
- **Fruit-derived Cosmetics:** Opportunity to develop cosmetics and skincare products that utilize fruit-derived ingredients, such as AHAs and papaya enzyme, to provide natural and effective anti-inflammatory and brightening effects.

## Related on Trend Hunter

- [Brightening Saffron Serums](https://www.trendhunter.com/trends/brightening-saffron-serum.md)
- [Steam-Distilled Facial Mists](https://www.trendhunter.com/trends/palace-garden-mists.md)
- [Clean Ayurvedic Skincare](https://www.trendhunter.com/trends/sahajan-1.md)
- [Lightweight Hydrating Skin Creams](https://www.trendhunter.com/trends/eternal-glow-cream.md)
- [Gold Saffron Serums](https://www.trendhunter.com/trends/gold-saffron-serum.md)
- [Ayurvedic Skincare Expansions](https://www.trendhunter.com/trends/golden-glow-eye-balm.md)
- [Ayurveda-Inspired Skincare Discovery Collections](https://www.trendhunter.com/trends/skincare-discovery-collection.md)
- [Ayurvedic Facial Oils](https://www.trendhunter.com/trends/indian-harvest-by-junglo.md)
- [Indian Superfood Skincare](https://www.trendhunter.com/trends/suyu.md)
