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# Peppery Strawberry Spirits
Bullards Spirits' Flavored Gin Boasts Notes of Black Pepper and Berry

By Laura McQuarrie | Published 2017-05-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/flavored-gin
References: [barmagazine](http://barmagazine.co.uk/new-gin-combines-strawberries-black-pepper/) & [bullardsspirits](http://www.bullardsspirits.co.uk/)

[Bullards Spirits](https://www.trendhunter.com/trends/summer-pudding-gin-fizz) recently introduced its newest flavored gin variety, which boasts a flavor that is simultaneously sweet and fruity, lightly peppery and citrusy; this is because the new gin spirit is made with a combination of strawberries, cardamom, lemon peel and black pepper.

The Bullards Strawberry & Black Pepper Gin is being branded as a refreshing summer spirit that is perfect for serving in a large glass with fruit and ice. As the brand notes: "We recommend ice, strawberries, mint and a dash of tonic or lemonade."

This unique flavored gin was developed by Bullards Spirits in response to a heightened demand for [experimental gin spirits](https://www.trendhunter.com/trends/ginuary). Across the alcohol and beverage industries, many adventurous consumers are seeking refreshingly unexpected combinations that will satisfy their growing thirst for [novel flavor pairings](https://www.trendhunter.com/trends/tarsier-chilli-lemongrass).

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 9% | Activity: 17% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Experimental Flavored Spirits:** The demand for experimental gin spirits presents opportunities for the development of unique and unexpected flavor combinations in the alcohol industry.
- **Refreshing Summer Beverages:** The popularity of refreshing summer spirits like Bullards Strawberry & Black Pepper Gin opens up a market for creative and flavorful drink options to satisfy consumers' summer cravings.
- **Thirst for Novel Flavor Pairings:** Consumers' growing thirst for novel flavor pairings creates an opportunity for innovation in the beverage industry by introducing unconventional combinations that surprise and delight.

### Where This Applies

- **Alcohol:** In the alcohol industry, the rise of experimental gin spirits like Bullards Strawberry & Black Pepper Gin encourages the exploration of unique flavors and innovative brewing techniques.
- **Beverage:** The beverage industry can capitalize on the demand for refreshing summer spirits by developing new, creative options that offer unexpected and appealing flavor profiles.
- **Gastronomy:** The gastronomy industry can leverage novel flavor pairings inspired by experimental gins to create exciting and innovative dishes, desserts, and culinary experiences.

## Related on Trend Hunter

- [Fresh Strawberry Gins](https://www.trendhunter.com/trends/punk-gin.md)
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- [Citrusy Strawberry Gins](https://www.trendhunter.com/trends/japanese-yuzu-white-strawberry-gin.md)
- [Fruit-Forward Summertime Gins](https://www.trendhunter.com/trends/tamworth-garden-watermelon-flavored-gin.md)
- [Fresh Lemon-Infused Gins](https://www.trendhunter.com/trends/beefeater-zesty-lemon.md)
- [Five-Berry Gin Spirits](https://www.trendhunter.com/trends/directors-cut-no-5.md)
