# Spicy Canned Milks Carnation Kickin' Jalapeño Flavored Evaporated Milk is a First From the Brand By Michael Hemsworth | Published 2024-06-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/flavored-evaporated-milk References: [foodbev](https://www.foodbev.com/news/carnation-evaporated-milk-introduces-jalapeno-flavoured-variant) & [nestle](https://www.nestle.com/brands/dairy/carnation)  The Carnation Kickin' Jalapeño Flavored Evaporated Milk has been announced by [Nestlé](https://www.trendhunter.com/trends/abuelita-mexican-hot-chocolate-flavored-creamer) as its first-ever flavored version of its signature evaporated milk that's arriving to support chefs in creating tasty dishes this summer. The limited-edition product was created in collaboration with [TikTok](https://www.trendhunter.com/trends/dirty-soda-creamer) chef Tini Younger and will make its way onto the market just in time for National Mac and Cheese Day on July 14, 2024. The product is thus great for preparing [flavorful macaroni and cheese](https://www.trendhunter.com/trends/kraft-mac-cheese8) with a kick of spice. The product features the original Carnation Evaporated Milk as the base with natural jalapeño flavor in the mix for a bold take on a classic. The Carnation Kickin' Jalapeño Flavored Evaporated Milk is positioned as the secret weapon for consumers to use as a way to elevate their favorite recipes this summer. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 89% | Activity: 91% | Freshness: 25% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Flavored Evaporated Milks:** The introduction of spicy flavored evaporated milk opens the door for more unconventional flavor profiles in a traditionally unflavored product category. - **Collaborations with Social Media Influencers:** Partnering with popular TikTok chefs can amplify product reach and create buzz among younger, digitally-connected consumers. - **Limited-edition Food Products:** Launching limited-edition items tied to specific events or holidays can create urgency and drive consumer interest in niche markets. ### Where This Applies - **Dairy Products:** Innovative flavors in dairy can drive interest and diversify the traditional product offerings in a well-established industry. - **Social Media Marketing:** Leveraging platforms like TikTok for product launches shows the increasing importance of social media in modern marketing strategies. - **Specialty Foods:** Creating specialized and seasonally-tied food items allows brands to appeal to specific consumer tastes and demand spikes. ## Related on Trend Hunter - [Spicy Evaporated Milks](https://www.trendhunter.com/trends/carnation-flavored-evaporated-milk.md) - [Dairy-Free Jalapeño Cheese Spreads](https://www.trendhunter.com/trends/jalapeo-cheese-spread.md) - [Pacakged Mac&Cheese Flavors](https://www.trendhunter.com/trends/kraft-mac-cheese7.md) - [Mexican Cuisine-Inspired Cream Cheeses](https://www.trendhunter.com/trends/philadelphia-mexican-style.md) - [Spicy Macaroni Meals](https://www.trendhunter.com/trends/buldak-mac-cheese.md) - [Spice-Imbued Soups](https://www.trendhunter.com/trends/campbells-spicy-condensed-soups.md) - [Jalapeño-Flavored Soft Cheeses](https://www.trendhunter.com/trends/the-laughing-cow-creamy-jalapeo.md) - [Spicy Canned Margarita Cocktails](https://www.trendhunter.com/trends/cayman-jack-sweet-heat-margarita.md) - [Spicy Canned Cocktails](https://www.trendhunter.com/trends/spicy-canned-cocktails.md)