# Wine-Infused Flavored Coffee Beans This Coffee is from Molinari Private Reserve and Peete's Coffee By Michael Hemsworth | Published 2017-02-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/flavored-coffee-beans References: [foodbev](http://www.foodbev.com/news/napa-valley-partnership-is-first-to-infuse-coffee-beans-with-wine/) Wine and coffee share the characteristic of having very strong culture behind them, so this wine-infused flavored coffee beans aim to create a merge of the two together. The coffee beans come as a result of a collaboration in Napa Valley between the Molinari Private Reserve and Peete's Coffee thanks to Rick Molinari and coffee bean roaster John Weaver, respectively. The wine-infused coffee took about two and a half years in order to perfect and consists of regular and [decaffeinated coffee beans](https://www.trendhunter.com/trends/pact-coffee-bourbon-cream-decaf) that have been rehydrated using [special house-made red wine](https://www.trendhunter.com/trends/muscat-grape-cold-brew). This creates flavored coffee beans that are infused with the rich, decadent essence of wine to create full-bodied coffee brews that are ideal for being prepared in a number of coffee beverages for an unexpected experience. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 42% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Wine-infused Coffee:** A trend of infusing coffee with wine is growing in popularity, creating opportunities to innovate new flavor profiles and beverage experiences. - **Collaboration Brewing:** Collaborations between beverage industries are becoming more prevalent, providing opportunities to tap into different markets and create unique products. - **Flavor Fusion:** Consumers are seeking unique and unexpected flavor combinations, offering opportunities to experiment with new ingredient fusions. ### Who This Affects Most - **Coffee Industry:** This trend showcases an opportunity for coffee industry leaders to create new and innovative flavor combinations that attract a new and diverse customer base. - **Wine Industry:** This trend presents an opportunity for wine industry leaders to tap into new markets by collaborating with coffee roasters to create unique and novel products. - **Food and Beverage Industry:** The flavor fusion trend extends to the food and beverage industry as a whole, presenting a unique opportunity to experiment with new flavor profiles and offer unique dining experiences. ## Related on Trend Hunter - [Barrel-Aged Coffee Blends](https://www.trendhunter.com/trends/barrelaged-coffee.md) - [Coffee-Infused Whiskeys](https://www.trendhunter.com/trends/macallan-harmony-collection-smooth-arabica.md) - [Chocolatey Espresso Wine Drinks](https://www.trendhunter.com/trends/chocovine-espresso.md) - [Coffee-Infused Tequilas](https://www.trendhunter.com/trends/quintaliza-reposado-tequila.md) - [Whiskey-Infused Coffees](https://www.trendhunter.com/trends/whiskey-infused-coffee.md) - [Cannabis-Infused Coffee Chocolates](https://www.trendhunter.com/trends/coffee-chocolates.md) - [Dessert-Flavored Coffee Ranges](https://www.trendhunter.com/trends/entenmanns-coffees.md) - [Herbal Liqueur-Infused Coffees](https://www.trendhunter.com/trends/jgermeister-and-dark-matter.md) - [Coffee-Inspired Bourbons](https://www.trendhunter.com/trends/oak-eden.md)