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# Hemp-Based Beers
This Micro-Brew is Infused with the Natural Flavor of Hemp

By Katherine Pendrill | Published 2015-09-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/flavor-of-hemp
References: [kickstarter](https://www.kickstarter.com/projects/1223092370/hemp-beer?ref=category)

A Portland-based brewery recently launched a Kickstarter campaign for a micro-brew that is infused with the natural flavor of hemp. Although many people associate hemp with cannabis, hemp-based products are free from THC. This beer provides the rich taste of hemp without the effects of marijuana.

The hemp-based beer is an amber ale that has been infused with the natural taste of hemp. The beer itself is brewed with hemp water, which gives it a unique earthy taste. The hemp used in the beer is supplied by a local hemp farm and the micro-brew is produced by a local Portland brewery.

While the hemp-based beer is still just a concept, the company is current raising funds to bring the unique amber ale to consumers.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 46% | Activity: 34% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Hemp Water:** Opportunities for other beverage companies to incorporate hemp-infused water as a unique flavor profile in their products.
- **Hemp-based Products:** As more states legalize cannabis, there is an opportunity for more companies to create hemp-based products like food, supplements, and cosmetics.
- **Non-intoxicating Cannabis Products:** As the stigma around cannabis decreases, there is an opportunity for more companies to create non-intoxicating cannabis drinks, foods, and beauty products.

### Who This Affects Most

- **Beverage Industry:** Opportunities for beverage companies to expand their offerings with unique flavors like hemp water or non-intoxicating cannabis-infused drinks.
- **Agriculture Industry:** As more companies look for sustainable and eco-friendly products, the hemp industry is an opportunity for farmers to diversify their crops and meet growing demand.
- **Cannabis Industry:** As more cannabis products become legal and the industry grows, there is an opportunity for companies to innovate and create unique products like hemp-based beer or non-intoxicating cannabis-infused foods and beauty products.

## Related on Trend Hunter

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- [Hemp-Based Floral Seltzers](https://www.trendhunter.com/trends/maison-bloom.md)
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- [Crisp Cannabis Lagers](https://www.trendhunter.com/trends/cannabis-lager.md)
