# Center-Filled Milkshakes The New Sonic Blast Flavor Funnels are Filled with a Surprise Center By Katherine Pendrill | Published 2016-08-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/flavor-funnels References: [chewboom](http://www.chewboom.com/2016/08/01/new-sonic-blast-flavor-funnels-surprise-flavorful-center/) Following the release of its brand new Sweet & Salty Master Blasts, Sonic is introducing another lineup of frozen treats called the Sonic Blast Flavor Funnels. Following in the footsteps of brands such as Dairy Queen and Ben & Jerry's, the [new milkshake creations](https://www.trendhunter.com/trends/brown-sugar-latte-milkshake) feature a flavorful surprise in the center of each shake. While the release of the new Sonic Blast Flavor Funnels has not been officially confirmed by the company, the chilly treats are believed to consist of real ice cream mixed with [crunchy toppings](https://www.trendhunter.com/trends/mixing-bowl-mashup-blizzard-treat) and finished with a dollop of whipped cream. However, what sets the new milkshakes apart from the chain's existing Blasts is the addition of a cylindrical void in the center filled with a flavorful sauce such as chocolate or caramel. The surprise addition is meant to put a tasty spin on the [conventional ice cream treat](https://www.trendhunter.com/trends/burstin-slushers-shakes). ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 94% | Activity: 98% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Center-filled Milkshakes:** Innovative milkshake creations with a surprise center provide a unique twist on traditional frozen treats. ### Where This Applies - **Fast Food:** Fast food chains could incorporate center-filled milkshakes on their menus to attract customers with new and exciting dessert options. - **Ice Cream:** Ice cream brands can develop their own versions of center-filled milkshakes to expand their product line and cater to adventurous consumers. - **Confectionery:** Confectionery companies have the opportunity to create flavorful sauces specifically designed for center-filled milkshakes, offering a new range of dessert toppings. ## Related on Trend Hunter - [Halloween-Themed QSR Shakes](https://www.trendhunter.com/trends/sonic-trick-or-treat-blasts.md) - [Cake-Flavored Ice Cream Shakes](https://www.trendhunter.com/trends/yellow-cake-batter.md) - [Branded Nutty Chocolate Shakes](https://www.trendhunter.com/trends/chocolate-peanut-butter-shake.md) - [Chocolaty Cheesecake Sundaes](https://www.trendhunter.com/trends/oreo-big-scoop-cheesecake-sundae.md) - [Romantic Blended Shakes](https://www.trendhunter.com/trends/chocolate-covered-strawberry-shake-1.md) - [Fried Dough-Inspired Milkshakes](https://www.trendhunter.com/trends/churro-shake.md) - [Summertime Dessert Milkshakes](https://www.trendhunter.com/trends/shake-shack-shake.md) - [Mystery Flavor Milkshakes](https://www.trendhunter.com/trends/mystery-flavor-milkshake.md) - [Blended Candy QSR Desserts](https://www.trendhunter.com/trends/burger-king-blasts.md)