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# Image-Based Alcohol Apps
The Flaviar App Shows Vivid Images to Represent Alcoholic Flavors

By Ady Floyd | Published 2015-08-16 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/flaviar
References: [thedrinksbusiness](http://www.thedrinksbusiness.com/2015/08/spirits-app-allows-users-to-visualise-taste/) & [itunes.apple](https://itunes.apple.com/us/app/flaviar-discover-whisky-rum/id980648641?mt=8)

The Flaviar app allows users to experience alcohol without ingesting it through their mouths. Instead, users are shown a whimsical collage of images that interpret the precise flavors and notes of a variety of alcohols.

This visual depiction of flavor allows users to [make an informed decision about products](https://www.trendhunter.com/trends/packaging-initiative-in-singapore). While asking a customer service representative can be helpful, everyone’s taste differs so this app aims to cater to each consumer's niche needs. The goal of this app is encourage consumers to seek [new varieties of alcohol](https://www.trendhunter.com/trends/personalized-wine-recommendation-app) to expand their palate.

The Flaviar app is home to about 10,000 different types of spirits. The mobile platform also gives users the option to directly purchase [sample packs or full-sized bottles](https://www.trendhunter.com/trends/the-cocktail-collection-by-ketel-one). While the app has not officially been released for mobile use, it will soon be downloadable for smartphones using the iOS 7 operating system.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 63% | Activity: 75% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Image-based Alcohol Apps:** The use of visual depictions of flavors in alcohol apps allows users to make informed decisions and explore new varieties of alcohol.
- **Personalized Taste Experiences:** The Flaviar app caters to each consumer's niche needs by offering a wide variety of alcohol flavors and options for purchase.
- **Expanded Palate Exploration:** By encouraging consumers to seek new varieties of alcohol, the Flaviar app aims to expand users' palates and introduce them to new flavors.

### Sectors Adopting This

- **Alcohol and Spirits:** The Flaviar app disrupts the traditional way of choosing and purchasing alcohol by offering visual depictions of flavors and personalized taste experiences.
- **Mobile Applications:** The use of image-based alcohol apps like Flaviar creates opportunities for innovative mobile experiences and personalized shopping.
- **E-commerce:** The Flaviar app allows users to directly purchase sample packs or full-sized bottles, disrupting traditional alcohol purchasing channels and offering convenience to customers.

## Related on Trend Hunter

- [Digital Mixology Guides](https://www.trendhunter.com/trends/digital-mixology.md)
- [Alcohol-Inspired Food Flavorings](https://www.trendhunter.com/trends/alcoholinspired-flavors.md)
- [Spirit Exploration Apps](https://www.trendhunter.com/trends/ny-distillery-trails-app.md)
- [AI-Enhanced Tasting Kits](https://www.trendhunter.com/trends/diageo-flavorprintconnect.md)
- [AR Alcohol Labels](https://www.trendhunter.com/trends/swigr1.md)
- [AI-Recommended Wine Apps](https://www.trendhunter.com/trends/sippd.md)
- [AI-Powered Cocktail Platforms](https://www.trendhunter.com/trends/whats-your-cocktail.md)
- [Drink Tracking Apps](https://www.trendhunter.com/trends/mixmate.md)
- [Non-Alcoholic Discovery Apps](https://www.trendhunter.com/trends/na-drink-locator-app.md)