# Deceptive Bike Shipping Boxes VanMoof is Shipping Out Bikes in Flat Screen TV Boxes to Stop Damage By Michael Hemsworth | Published 2016-09-29 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/flat-screen-tv-box References: [geekologie](http://geekologie.com/2016/09/clever-bicycle-company-ships-bikes-in-fl.php) & [vanmoof](https://www.vanmoof.com/) Aiming to help reduce the damage inflicted on bicycles that are shipped to customers, bicycle brand [VanMoof](https://www.trendhunter.com/trends/vanmoof-1) has begun using flat screen TV boxes to ensure proper handling. Many brands on an international scale are turning to eCommerce in order to sell goods on a larger, worldwide basis, and VanMoof is no exception. The Dutch bike brand began to use the flat screen TV boxes to ship out the brand's [premium bicycles](https://www.trendhunter.com/trends/bicycle-store) when damage was starting to become a serious issue after the product left the factory. After switching to the new boxes, VanMoof is reportedly seeing a 70-80% decrease in the number of damage reports being lodged by new bike owners. With the [shipment of goods](https://www.trendhunter.com/trends/costeffective-shipping) on the increase thanks to eCommerce, the shipping box swap is a crafty move to help protect goods. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 56% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) ## Key Themes ### Why This Trend Is Growing - **Sustainable Packaging:** Using flat screen TV boxes for bike shipment reduces waste and improves sustainability. - **Ecommerce Logistics:** Adopting innovative packaging solutions can minimize damage during transit and enhance the customer experience in the growing world of ecommerce. - **Customer-centric Shipping:** Utilizing unconventional packaging methods to safeguard products demonstrates a commitment to customer satisfaction and reduces the risk of damage during shipping. ### Industries Being Reshaped - **Bicycle Manufacturing:** Incorporating unconventional packaging methods can disrupt the bicycle manufacturing industry by preventing damage during shipping and reducing warranty claims. - **Ecommerce:** Implementing innovative packaging solutions can revolutionize the ecommerce industry by improving product protection and customer experience during delivery. - **Sustainable Packaging:** Using flat screen TV boxes for shipping can disrupt the packaging industry by promoting environmentally-friendly practices and reducing waste. ## Related on Trend Hunter - [Camera-Equipped Delivery Parcels](https://www.trendhunter.com/trends/living-packets.md) - [Striking E-Commerce Packaging](https://www.trendhunter.com/trends/maksim-arbuzov.md) - [Recyclable eCommerce Packaging](https://www.trendhunter.com/trends/amazon-packaging.md) - [Reliable Anti-Theft E-Bikes](https://www.trendhunter.com/trends/vanmoof-1.md) - [Paper-Based Appliance Packaging](https://www.trendhunter.com/trends/ds-smith-2.md) - [Cargo-Friendly Electric Bikes](https://www.trendhunter.com/trends/vanmoof-s5-and-a5.md) - [Transformative Pizza Box Tables](https://www.trendhunter.com/trends/the-moving-box-table.md) - [Pre-Assembled Bike Deliveries](https://www.trendhunter.com/trends/kitzuma.md) - [Corrugated E-Commerce Boxes](https://www.trendhunter.com/trends/mondi.md)