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# Priming Undereye Gel-Creams
Fenty Skin's Flash Nap Has an Instantly Refreshing Two-in-One Effect

By Laura McQuarrie | Published 2021-03-11 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/flash-nap
References: [ellecanada](https://www.ellecanada.com/beauty/skincare/20-notable-beauty-products-that-launched-in-february) & [fentybeauty](https://www.fentybeauty.com/fentyskin-flash-nap)

[Fenty Skin's](https://www.trendhunter.com/trends/dew-n-plump) Flash Nap Instant Revival Eye Gel-Cream is beneficial for instantly reviving tired-looking eyes for a well-rested look without dark circles and puffiness. Day and night, the product can be tapped around the delicate eye area to provide a quick boost, as the formula functions as not only an [eye cream but also a primer](https://www.trendhunter.com/trends/allinone-eye-cream).

The lightweight, non-greasy and cooling product has a unique texture that's immensely hydrating, restorative and soothing. Some of the key ingredients are antioxidant-rich green tea, horse chestnut, hyaluronic acid and Persian silk tree.

The Flash Nap Instant Revival Eye Gel-Cream can be used with a tiny eye massage tool to promote even deeper soothing and product absorption.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 19% | Activity: 70% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Products](https://www.trendhunter.com/celebproducts)

## Key Themes

### Why This Trend Is Growing

- **Instant Revival Eye Gel-creams:** Disruptive innovation opportunity: Develop eye gel-creams that not only provide instant revival, but also function as a primer.
- **Non-greasy Eye Creams:** Disruptive innovation opportunity: Create non-greasy eye creams that are hydrating, restorative, and soothing.
- **Antioxidant-rich Skincare:** Disruptive innovation opportunity: Develop skincare products that contain antioxidant-rich ingredients like green tea and horse chestnut for their anti-aging benefits.

### Industries Being Reshaped

- **Skincare Industry:** The skincare industry can benefit from incorporating multi-functional products, such as eye gel-creams that also function as primers.
- **Beauty Industry:** The beauty industry can benefit from producing more non-greasy eye creams that are hydrating, restorative, and soothing.
- **Wellness Industry:** The wellness industry can benefit from incorporating antioxidant-rich ingredients in their skincare, as they have anti-aging benefits.

## Related on Trend Hunter

- [Rapid-Treatment Targeted Skincare Products](https://www.trendhunter.com/trends/flash-regard.md)
- [Multi-Benefit Eye Treatments](https://www.trendhunter.com/trends/instant-bright-eye.md)
- [Coffee-Forward Eye Creams](https://www.trendhunter.com/trends/coffee-fix-peptide-eye.md)
- [Eye-Awakening Skin Creams](https://www.trendhunter.com/trends/nad-renewing-eye-cream.md)
- [Energizing Eye Balms](https://www.trendhunter.com/trends/energizing-eye-balm.md)
- [Soft-Focus Eye Creams](https://www.trendhunter.com/trends/brightening-and-depuffing-eye-cream.md)
- [Filler-Effect Eye Creams](https://www.trendhunter.com/trends/fill-fix-undereye-cream.md)
- [Revitalizing Eye Cream Formulas](https://www.trendhunter.com/trends/the-rich-eye-cream.md)
- [Lightweight Multi-Benefit Serums](https://www.trendhunter.com/trends/dew-n-plump.md)
