# Sleek Stoic Editorials The Flare Magazine 'Maximum Milla' Photoshoot Stars Actress Milla Jovovich By Meghan Young | Published 2012-09-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/flare-magazine-maximum-milla References: [fashiongonerogue](http://fashiongonerogue.com/milla-jovovich-evokes-grace-for-flare-october-2012-by-max-abadian/) & [flare](http://www.flare.com/) Actress Milla Jovovich strikes stoic and statuesque poses for the Flare Magazine 'Maximum Milla' editorial. Promoting her latest 'Residence Evil' instalment, 'Residence Evil: Retribution," the photoshoot is a far cry from her badass character, Alice. In place of a black cat suit and military-like weapons, the brunette beauty is clad in elegant dresses with modern silhouettes for a sleek and stylish wardrobe. The Flare Magazine 'Maximum Milla' editorial was lensed by Iranian photographer Max Abadian. Styled by fashion editor Elizabeth Cabral, the wardrobe is comprised of such labels as Michael Kors, Phillip Lim and Lanvin. The outfits were perfected with a slicked back coif and berry red lips. Overall, there is a slick element to the photoshoot that is utterly glamorous. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 80% | Activity: 54% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Editorial Photography:** Disruptive innovation opportunity: Develop new technologies or techniques to enhance and transform the field of editorial photography, such as advanced lighting systems or virtual reality experiences. - **Fashion Editorial:** Disruptive innovation opportunity: Incorporate sustainable and eco-friendly fashion practices into the field of fashion editorials, promoting ethical and conscious fashion choices. - **Celebrity Branding:** Disruptive innovation opportunity: Create innovative celebrity branding strategies that go beyond traditional endorsements, leveraging influencer marketing and social media platforms to reach a larger audience. ### Sectors Adopting This - **Photography:** Disruptive innovation opportunity: Develop AI-powered image recognition software that can automatically analyze and categorize editorial photographs, streamlining the editing process. - **Fashion:** Disruptive innovation opportunity: Integrate augmented reality (AR) technology into fashion industry platforms to enable virtual try-ons and personalized styling recommendations. - **Marketing and Advertising:** Disruptive innovation opportunity: Utilize blockchain technology for transparent and secure influencer marketing campaigns, ensuring brands and influencers maintain trust and authenticity. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Comfortably Chic Capsules](https://www.trendhunter.com/trends/modern-muse.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md)