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# Funky Flapper Photography
The Flare 'All That Jazz' Editorial Stars a Retro Herieth Paul

By Meghan Young | Published 2012-03-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/flare-all-that-jazz
References: [fashiongonerogue](http://fashiongonerogue.com/herieth-paul-max-abadian-flare-april-2012/) & [flare](http://www.flare.com/)

There has never been a funkier flapper than the beautiful Herieth Paul in the Flare 'All That Jazz' editorial. From the voluminous white curls straight down to the vibrant heels, everything about this photo shoot is vintage with a contemporary twist. Although the elegant ensembles are authentic-looking enough, there are details that skew it towards the modern-day generation.

For instance, stylist Elizabeth Cabral chose to work with [neon colors and unique textures](https://www.trendhunter.com/trends/contemporary-femininity). She pulled glitzy dresses from the racks of Gucci, [Marc Jacobs](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam) and [Dolce & Gabbana](https://www.trendhunter.com/trends/dolce-gabbana-dolce) in order to give this the retro Flare All That Jazz editorial some present day pizazz. The Flare All That Jazz editorial was shot by Max Abadian for its April 2012 issue.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 94% | Activity: 96% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Retro Modern Fashion:** Opportunity to combine vintage aesthetics with contemporary elements in fashion.
- **Neon Color Trend:** Opportunity to integrate vibrant and bold neon colors into various industries.
- **Authentic-looking Yet Modern Designs:** Opportunity to combine classic styles with modern twists for a unique and updated look.

### Sectors Adopting This

- **Fashion:** Disruptive innovation opportunities in creating retro-modern fashion collections.
- **Photography:** Disruptive innovation opportunities in blending vintage aesthetics with modern photography techniques.
- **Interior Design:** Disruptive innovation opportunities in incorporating vintage design elements with modern interior design concepts.

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