# Jet-Skiing DJ Games 'Flappy Khaled' is a Video Game Based on DJ Khaled's Inspiring Snapchats By Christopher Magsambol | Published 2015-12-31 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/flappy-khaled References: [caplex](http://ca.complex.com/music/2015/12/dj-khaled-flappy-khaled-video-game) & [flappykhaled](http://flappykhaled.com/) 'Flappy Khaled' is proof that the popularity of DJ Khaled has reached its peak. As the artist turns to social media app [Snapchat](https://www.trendhunter.com/trends/ghost-phone) for inspirational clips as well as a glimpse into his adventures, people have been mesmerized by Khaled's self-proclaimed keys to becoming more successful. Inspired by [Flappy Bird](https://www.trendhunter.com/trends/game-of-splash), Flappy Khaled is essentially the same game, only replacing the bird with Kahled on a jet ski. As you pass through the levels, you hear a sound bite of the hip-hop artist saying "Another one," if you fail however, Kahled reminds you that "You played yourself." The popularity of Kahled's snaps traipsing across the ocean, and this subsequent [video game](https://www.trendhunter.com/trends/cross-country-legacy), is indicative of the power of social media among young people. Furthermore, its ephemeral nature capitalizes on what many people suffer from these days, FOMO, the fear of missing out. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 21% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Social Media Influencers:** Opportunity for brands to collaborate with popular social media influencers like DJ Khaled to create engaging content and reach a wider audience. - **Gamification of Celebrities:** Potential for other celebrities to collaborate with game developers and create personalized video games that capitalize on their unique personas and fan base. - **Ephemeral Content:** Rise of ephemeral content platforms like Snapchat that offer opportunities for businesses to engage users with limited-time content and encourage FOMO-driven interactions. ### Who This Affects Most - **Gaming:** Developers can explore partnerships with celebrities or influencers to create branded video games that attract fans and drive user engagement. - **Entertainment:** Opportunity for entertainers and celebrities to leverage their popularity on social media platforms and collaborate with game developers to create interactive experiences for their fans. - **Digital Marketing:** Brands can utilize the power of social media influencers and ephemeral content platforms to create unique marketing campaigns that resonate with younger audiences. ## Related on Trend Hunter - [Casual Tap Games](https://www.trendhunter.com/trends/flappy-buddy.md) - [Celeb-Owned Chicken Wing Restaurants](https://www.trendhunter.com/trends/another-wing.md) - [Casual Mobile Games](https://www.trendhunter.com/trends/flappy-ball.md) - [Teen Influencer-Backed Games](https://www.trendhunter.com/trends/jojo-siwa.md) - [Hinge-Controlled Mobile Games](https://www.trendhunter.com/trends/foldy-bird.md) - [Fiery Floor Video Games](https://www.trendhunter.com/trends/the-floor-is-lava.md) - [AR-Based Ghost Games](https://www.trendhunter.com/trends/ghost-phone.md) - [Rapper-Backed Video Games](https://www.trendhunter.com/trends/snoops-high-rollers.md) - [Audio-Focused Party Games](https://www.trendhunter.com/trends/the-audio-game.md)