# Anatomical Music Packaging The Flaming Lips Chocolate Hearts Contain a USB of Love Songs By Tia Clarke | Published 2013-02-05 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/flaming-lips-chocolate-hearts References: [pitchfork](http://pitchfork.com/news/49419-the-flaming-lips-release-anatomically-correct-chocolate-hearts-containing-usb-of-love-songs/) & [factmag](http://www.factmag.com/2013/02/05/the-flaming-lips-release-usb-mixtape-hidden-in-anatomically-accurate-chocolate-hearts/) These Flaming Lips Chocolate Hearts contain a sweet romantic surprise -- a USB filled with covers of classic love songs by Wayne Coyne and his bunch of merry madmen. The collection entitled Songs of Love contains Beatles cover, All You Need Is Love featuring Alex and Jade of Edward Sharpe and the Magnetic Zeros. The gruesome, yet [romantic hearts](https://www.trendhunter.com/trends/gardners-candies) were made by Dallas-based chocolatier 'Dude, Sweet Chocolate.' Each of the special [handmade boxes](https://www.trendhunter.com/trends/delysia-chocolatier-valentines-day) is signed by Wayne Coyne and Steven Drozd. The Flaming Lips Chocolate Hearts are the perfect gift for other halves who love to listen to alternative rock. Not only are the songs contained amazing -- the chocolate is pretty sharp too: "72% South American dark chocolate studded with hazelnut mini whoppers and waffle cone crunch." ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 62% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### What's Driving This Trend - **Enhanced Gifting Experience:** The Flaming Lips Chocolate Hearts with USB love songs offer a unique and memorable gifting experience, combining music and chocolate. - **Music in Unexpected Formats:** The use of USB sticks in chocolate hearts showcases a trend of incorporating music in innovative and unconventional packaging. - **Collaborative Music Collections:** The Songs of Love collection, featuring cover songs by Wayne Coyne and other artists, reflects a trend of collaborative music projects. ### Who This Affects Most - **Food and Beverage:** Chocolatiers like 'Dude, Sweet Chocolate' can tap into the trend of creating unique and personalized gifting experiences through innovative packaging. - **Music and Entertainment:** Artists and musicians can explore opportunities for interactive and creative music packaging, such as incorporating USBs in their merchandise. - **E-commerce and Retail:** Online retailers can leverage the trend of combining music and physical products to enhance the value proposition of their offerings. ## Related on Trend Hunter - [Romantic Specialty Candy Gifts](https://www.trendhunter.com/trends/chocolove-valentines-day.md) - [Fondant-Filled Vinyls](https://www.trendhunter.com/trends/gooey-love-songs.md) - [Valentine’s Day-Themed Candy Boxes](https://www.trendhunter.com/trends/love-letters-a-candy-tasting-collection.md) - [Limited-Edition Heart-Shaped Chocolate Bites](https://www.trendhunter.com/trends/heartshaped-chocolate-bites.md) - [Cherry-Beet Chocolates](https://www.trendhunter.com/trends/beeting-heart.md) - [Hand-Painted Vegan Chocolates](https://www.trendhunter.com/trends/painted-with-love-chocolate-bon-bons.md) - [Musically Paired Chocolates](https://www.trendhunter.com/trends/cocoa-legato.md) - [3D-Printed Valentine's Day Chocolates](https://www.trendhunter.com/trends/valentines-day-bonbons.md) - [Opulent Heart-Shaped Chocolate Tins](https://www.trendhunter.com/trends/heartshaped-chocolate-tins.md)