# Masterfully Balanced Flagship IPAs This Beer Combines the Best Traits Of West Coast and Hazy IPAs By Rahul Kalvapalle | Published 2022-05-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/flagship-ipa References: [brewbound](https://www.brewbound.com/news/wild-heaven-releases-sunburst-ipa) & [wildheavenbeer](https://wildheavenbeer.com/avondale-estates-avondale-wild-heaven-beer-beer4)  [Wild Heaven Beer](https://www.trendhunter.com/trends/wild-leap-craft-beverages), a Georgia-based craft brewery that operates two renowned taproom locations, has launched a delectable new flagship IPA that well and truly manages to combine the best traits of traditional and modern IPAs. Accordingly, the 'Sunburst IPA' makes use of a delicious blend of hop varieties including Cascade, Mosaic, Citra, Galaxy, Talus, Amarillo and Chinook, each of which lend a bit of their own unique character to the brew. This beer blends the best of modern and classic IPAs by managing to put forward a refreshingly crisp finish that's perfectly balanced with juicy and tropical notes. "My vision was to create the ultimate IPA that honors the best of two branches of IPA ([West Coast](https://www.trendhunter.com/trends/caninesupporting-west-coast-ipas) and [Hazy](https://www.trendhunter.com/trends/imperial-ipas) IPA) while avoiding the tendencies of many of these beers to drift into overly extreme expressions of flavor," said Wild Heaven co-founder Eric Johnson. Image Credit: Wild Heaven Beer ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 4% | Activity: 2% | Freshness: 12% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Hybrid Beer Blends:** The combination of different beer styles is taking the brewing industry by storm, offering endless opportunities for unique flavor profiles and carving out a new subcategory of beer. - **Balanced Flavor Profiles:** Breweries are focusing on creating beers with a well-rounded and balanced taste, taking inspiration from multiple IPA styles to create a complex and enjoyable drinking experience. - **Craft Beer Innovations:** Craft breweries are continuing to push boundaries with new and exciting beer styles, using innovative blends and brewing techniques to offer consumers something truly unique. ### Where This Applies - **Craft Beer:** Craft breweries have the opportunity to create new and unique beer styles that appeal to a wide range of consumers, while leveraging innovative brewing techniques to stand out in a crowded market. - **Hospitality:** Bars and restaurants can offer a wider variety of beer options to their customers by carrying innovative new beers that blend different styles and offer a balanced flavor profile. - **Alcohol Distribution:** Distributors and retailers can take advantage of the growing interest in unique craft beers by carrying innovative new blends and hybrid styles that appeal to a diverse range of beer drinkers. ## Related on Trend Hunter - [Fruit-Punctuated Hazy IPAs](https://www.trendhunter.com/trends/fruitpunctuated-hazy-ipa.md) - [Tropical Hazy IPAs](https://www.trendhunter.com/trends/tropical-hazy-ipa.md) - [Zesty American IPAs](https://www.trendhunter.com/trends/zesty-hazy-ipa.md) - [Experimental Craft IPAs](https://www.trendhunter.com/trends/craft-ipa.md) - [Tangerine-Laced Hazy IPAs](https://www.trendhunter.com/trends/tangrine-hazy-ipa.md) - [Masterfully Crafted IPAs](https://www.trendhunter.com/trends/west-coast-ipa1.md) - [Aromatic Juicy IPAs](https://www.trendhunter.com/trends/juicy-ipa.md) - [Double-Hopped Hazy IPAs](https://www.trendhunter.com/trends/doublehopped-hazy-ipa.md) - [Aromatically Juicy IPAs](https://www.trendhunter.com/trends/aromatically-juicy-ipa.md)