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# Outdoorsy Red-and-White Apparel
The Fjallraven Canada Day 2014 Collection is Practical & Patriotic

By Meghan Young | Published 2014-06-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/fjallraven-canada-day
References: [us4mpaign-archive1](http://us4.campaign-archive1.com/?u=3f80327dad3df5fdc7204c0ca&id=4bfc0c9125&e=) & [fjallravencanada](http://www.fjallravencanada.com/)

Instead of buying a cheap patriotic tee at the nearest [Walmart](https://www.trendhunter.com/trends/new-seasonal-scents) or dollar store, the Fjallraven Canada Day 2014 options have people covered. It is chock full of red and white apparel that is both stylish and functional. Since Canadians are known for their love of the outdoors, it is only natural that people would gravitate towards such fundamental pieces. Not to mention that the Fjallraven Canada Day 2014 collection is comfortable enough for everything from backyard barbecues to public parades and setting up for a night of fireworks.

The Fjallraven Canada Day 2014 options are made up of t-shirts, jackets, bikinis, sneakers and a [line of backpacks](https://www.trendhunter.com/trends/fjallraven-kanken-koncept). Perfect for both men and women, the designs are basic enough to be wearable throughout the year as well.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 58% | Activity: 62% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Patriotic Apparel:** Opportunity to disrupt the market with functional and stylish patriotic clothing options for various occasions.
- **Outdoor Clothing:** Opportunity to innovate functional and comfortable clothing for outdoor activities.
- **Gender-neutral Fashion:** Opportunity to create clothing options that cater to both men and women.

### Where This Applies

- **Fashion Industry:** Opportunity to capitalize on seasonal and patriotic events with unique and functional clothing designs.
- **Sports and Outdoor Industry:** Opportunity to create innovative and durable clothing for outdoor activities and events.
- **E-commerce Industry:** Opportunity to cater to a wider target audience with online retail and delivery of specialized apparel.

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