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# Pickle-Marinated Chicken Burgers
Fixe Restaurant Offers a Burger with Southern Inspirations

By Mishal Omar | Published 2017-02-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fixe
References: [specials.mystatesman](http://specials.mystatesman.com/fried-chicken-sandwiches/??) & [austinfixe](http://austinfixe.com/)

The Fixe restaurant goes back to Austin's roots by ensuring that its food has modern but Southern aspects to it, and its [chicken burger](https://www.trendhunter.com/trends/jalapeo-ranch-club-chicken-sandwich) is no different.

To make the buns for the burger, the restaurant grinds dried sunchokes (also known as the Jerusalem artichoke) into a flour as the buns' base. The chicken in the burger itself is marinated in hot sauce, chicken fat, buttermilk and [pickle juice](https://www.trendhunter.com/trends/popeyes-pickle-menu) before being fried for a crispy texture. To counter the rich flavors in the chicken, Fixe restaurant adds pickles that have been steeped in sweet tea, the traditional Southern drink, to add more acidity to the sandwich.

By using its Southern roots to inspire its dishes, Fixe is able to balance traditional cuisine with its own contemporary twist.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 11% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Southern-inspired Cuisine:** Opportunity to introduce modern twists to traditional Southern cuisine.
- **Creative Burger Buns:** Opportunity to experiment with non-traditional ingredients for burger buns.
- **Unique Burger Toppings:** Opportunity to explore unconventional flavors and ingredients as burger toppings.

### Industries Being Reshaped

- **Restaurant Industry:** Opportunity to differentiate by offering unique twists to traditional regional cuisine.
- **Food and Beverage Industry:** Opportunity to innovate with creative and unique ingredient combinations.
- **Fast Food Industry:** Opportunity to cater to consumers looking for gourmet and sophisticated fast food options.

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