# AR Fitting Room Mirrors Amazon's Augmented Reality Mirror Patent Transforms the Try-On Experience By Laura McQuarrie | Published 2018-01-11 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/fitting-room-mirror References: [augmented.reality.news](https://augmented.reality.news/news/augmented-reality-mirror-patent-from-amazon-can-turn-fitting-rooms-into-exotic-locales-0181971/) & [pdfpiw.uspto.gov](http://pdfpiw.uspto.gov/.piw?PageNum=0&docid=09858719&IDKey=&HomeUrl=http://pdfpiw.uspto.gov/) Being able to look at oneself in a fitting room mirror is an important part of the process of buying clothes that helps consumers to visualize how their lives might be enhanced with a particular product. Over the past few years, there have been many futuristic fitting room concepts unveiled, along with [high-tech try-on services](https://www.trendhunter.com/trends/ai-virtual-fitting-room) and [smart retail mirrors](https://www.trendhunter.com/trends/heymirror-smart-dressing-mirror)—but [Amazon](https://www.trendhunter.com/trends/amazon-fashion-1) is now looking ahead by reinventing the humble fitting room mirror. Amazon recently won a patent for a digital mirror that uses augmented reality to help shoppers see themselves in different settings. The patent describes a display placed behind a mirror, so that various images may be created to better set the scene for the try-on of garments of different styles. For instance, the blended reality mirror could show a sunny scene to show off summer apparel and accessories in their best light. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 82% | Activity: 92% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai) ## Key Themes ### Key Themes Behind This Trend - **AR Fitting Room Technology:** As AR technology advances, retailers can create immersive and personalized try-on experiences for customers, reducing returns and increasing sales. - **Blended Reality Mirrors:** Mirrors with displays behind them can create the illusion of different environments, allowing customers to see how a product looks in different scenarios. - **Smart Retail Technologies:** The integration of smart technologies into the retail experience can enhance customer engagement and satisfaction, while providing valuable consumer insights for retailers. ### Where This Applies - **Fashion:** AR fitting room technology and blended reality mirrors can revolutionize the fashion industry by creating interactive shopping experiences that improve product visualization and increase sales. - **Retail:** Smart retail technologies that incorporate augmented reality and other immersive technologies can enhance the in-store experience, increasing customer loyalty and sales. - **Technology:** The development of AR technologies and new applications like blended reality mirrors can open up new innovation opportunities for businesses in the technology industry, including hardware and software development. ## Related on Trend Hunter - [Smart Mirror Platforms](https://www.trendhunter.com/trends/loook-ai.md) - [AR Retail Kiosks](https://www.trendhunter.com/trends/big-digital-and-deepar.md) - [Digital Try-On Solutions](https://www.trendhunter.com/trends/bariano.md) - [AR Garment Try-Ons](https://www.trendhunter.com/trends/augmented-reality-1.md) - [GenAI Clothing Try-Ons](https://www.trendhunter.com/trends/ai-clothes-tryon.md) - [Bag-Modeling AR Mirrors](https://www.trendhunter.com/trends/tabby-bag.md) - [AI-Powered Styling Mirrors](https://www.trendhunter.com/trends/heymirror-smart-dressing-mirror.md) - [Virtual Dressing Rooms](https://www.trendhunter.com/trends/ai-virtual-try-on.md) - [Virtual Outfit Try-Ons](https://www.trendhunter.com/trends/wardrobe-ai.md)