# Tailored Garment eCommerce Solutions The 'Fitted' Customization Solution Offers Shoppers Options By Michael Hemsworth | Published 2019-12-28 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/fitted-customization-solution References: [betalist](https://betalist.com/startups/fitted?utm_campaign=startup-70099&utm_medium=atom&utm_source=newsfeed) & [tryfitted](http://tryfitted.com/?ref=betalist) The 'Fitted' customization solution is a new option for online retailers that will enable them to offer a [customized size for shoppers](https://www.trendhunter.com/trends/sizekick) to meet demand for bespoke products. The custom sizing option takes advantage of alteration specialists and expert tailors that can be used to easily transform [off-the-rack styles](https://www.trendhunter.com/trends/madetoorder-dresses) into products that meet the exact preferences of shoppers. This enables consumers to enjoy the lower cost price point of readymade garments, while also getting a product that is customized to their size needs. The 'Fitted' customization solution requires no additional infrastructure for retailers and helps them to [expand their offerings](https://www.trendhunter.com/trends/true-fit-and-shopify) to potentially draw in a new clientele base. This could also work to increase the likelihood of repeat customers for retailers to appreciate. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 52% | Activity: 57% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What's Driving This Trend - **Custom Sizing Ecommerce:** eCommerce retailers can offer custom sizing options by using expert tailors and alteration specialists to transform off-the-rack styles into bespoke products. - **Bespoke Garment Solutions:** The Fitted customization solution can satisfy the demand for bespoke products without increasing costs for online retailers and without requiring additional infrastructure. - **Increased Online Retail Offerings:** The Fitted customization solution can help online retailers draw in more customers and increase the likelihood of repeat business by expanding their product offerings. ### Who This Affects Most - **Fashion Industry:** The Fitted customization solution provides a disruptive innovation opportunity for the fashion industry to offer custom sizing options to their customers and garner a new client base. - **E-commerce Industry:** The Fitted customization solution offers a disruptive innovation opportunity for the e-commerce industry to expand their offerings and attract more customers without additional infrastructure. - **Tailoring Industry:** The Fitted customization solution can provide a disruptive innovation opportunity for the tailoring industry to collaborate with online retailers and alteration specialists to offer bespoke garment solutions to customers. ## Related on Trend Hunter - [AI Body Measuring Platforms](https://www.trendhunter.com/trends/fytted.md) - [GenAI Sizing Tools](https://www.trendhunter.com/trends/fit-hub.md) - [AI Shopping Customization Tools](https://www.trendhunter.com/trends/zegna-x.md) - [AI-Powered Measuring Tools](https://www.trendhunter.com/trends/3dlook.md) - [AI-Powered Clothing Shopping Partnerships](https://www.trendhunter.com/trends/true-fit-and-shopify.md) - [AI Pet Sizing Solutions](https://www.trendhunter.com/trends/shopping-for-pet-clothing.md) - [Size-Finding Shopping Extensions](https://www.trendhunter.com/trends/vogozo.md) - [Try-On E-Commerce Solutions](https://www.trendhunter.com/trends/zero10.md) - [AI-Powered Styling Experiences](https://www.trendhunter.com/trends/ai-powered-styling-experience.md)