# Customizable Fitness Leggings Alala's Captain Ankle Tight Has a Design That Can Be Tailored By Laura McQuarrie | Published 2016-04-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fitness-leggings References: [wellandgood](http://www.wellandgood.com/good-looks/customizeable-alala-mesh-leggings/) & [alalastyle](http://alalastyle.com/products/captain-tight) High-end activewear brand Alala is launching a new service called 'Alala Carte' that gives consumers the chance to created fully [customized fitness leggings](https://www.trendhunter.com/trends/align-no-line-highrise-pant) from one of its bestselling styles. The design of the Captain Ankle Tight has an upper, lower and mesh panel that can be remixed with a variety of colors and prints of a consumer's choosing. Consumers even have the option to add a reflective monogram detail to the design, which is ideal for those who might use the garment for running in low-light conditions. In order to show off just a handful of the [custom designs](https://www.trendhunter.com/trends/knix-shapewear-collection) that could be created with Alala Carte, Alala created a photoshoot where stylish and sporty women show off their own creations. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 44% | Activity: 50% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Why This Trend Is Growing - **Customizable Activewear:** As seen with Alala's Alala Carte, customizable activewear provides consumers with the chance to make unique pieces that align with their style, promoting a one-of-a-kind, personalized experience. - **Reflective Sportswear:** The option to add a reflective monogram detail to customized pieces, as provided by Alala's Captain Ankle Tight, is essential for runners and outdoor enthusiasts who want to prioritize safety while exercising at night. - **Mix-and-match Design Panels:** Allowing consumers to remix design panels together using a variety of colors and patterns, such as Alala's Captain Ankle Tight, provides a new take on athleisure fashion and encourages individuality and creativity. ### Industries Being Reshaped - **Sportswear:** Incorporating customizable features, like those seen with Alala Carte, into sportswear brands could attract consumers looking for unique athletic apparel that fits their personal style and needs. - **E-commerce:** Adding customizable features to e-commerce platforms for activewear brands, as exemplified with Alala Carte, could provide customers with a personalized shopping experience that fosters brand loyalty. - **Fashion Photography:** As seen with Alala's photoshoot for Alala Carte, providing a visual representation of customized activewear could offer a new angle for fashion photography professionals, showcasing the artistry possible with personalized garments. ## Related on Trend Hunter - [Performance Functional Leggings](https://www.trendhunter.com/trends/tighties.md) - [High-Performance Recycled Polyester Leggings](https://www.trendhunter.com/trends/id-train-colorblock-leggings.md) - [High-Performance Workout Apparel](https://www.trendhunter.com/trends/athleta-2.md) - [Performance-Focused Athleisure Wear](https://www.trendhunter.com/trends/dicks-sporting-goods-1.md) - [Contemporary Athleisure Brands](https://www.trendhunter.com/trends/staud-sport-1.md) - [Customizable Co-Created Sneakers](https://www.trendhunter.com/trends/sneaker-maker.md) - [Earthy Athleisure Clothing Collections](https://www.trendhunter.com/trends/red-run-active.md) - [Customizable Shapewear Collections](https://www.trendhunter.com/trends/knix-shapewear-collection.md) - [High-Performance Women's Activewear](https://www.trendhunter.com/trends/legendary-capsule-collection.md)