# Fishy Cushions Original Collection of Sushi Pillows Expands (UPDATE) By Tisah Tucknott | Published 2009-05-20 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/fishy-cushions-original-collection-of-sushi-pillows-expands-update References: [thinkgeek](http://www.thinkgeek.com/homeoffice/gear/af69/) We previously brought you an article on Sushi Pillows, but now the company has expanded what they have to offer on their menu. Handmade in the US, these [giant pieces of faux raw fish](https://www.trendhunter.com/trends/pantlers-rations) allow you to snuggle up to your favorite food while falling asleep. I wonder what dreams you’ll dream with these delicious looking [sushi pillows](https://www.trendhunter.com/trends/sushi-bakes) beside you? **Implications** - Incorporating comfort and food in one is definitely an idea that would appeal to many junk food-eating individuals. By combining the two concepts, businesses are appealing to a larger demographic -- individuals who enjoy [cute products](https://www.trendhunter.com/trends/urupocha-chan) and individuals who look to find comfort in this form of decor, setting an example for others to do the same. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 5% | Activity: 42% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) ## Key Themes ### What's Driving This Trend - **Food-inspired Home Decor:** Companies can capitalize on the idea of combining food and decor by creating other food-inspired home products, such as taco-shaped blankets or doughnut-shaped pillows. - **Handmade Faux Food:** There is a market for handmade, realistic-looking faux food products that can be used for decorative purposes. - **Cute Comfort Products:** Products that combine cuteness and comfort, such as the Sushi Pillows, have the potential to appeal to a wide range of consumers. ### Who This Affects Most - **Home Decor:** Home decor companies can create food-inspired products to capitalize on the trend of combining food and decor. - **Handmade Crafts:** Artisans can create handmade, realistic faux food products to meet the demand of consumers interested in unique decor. - **Fashion Accessories and Apparel:** Clothing and accessory companies can create products inspired by food, such as burrito-shaped scarves or hamburger-shaped handbags. ## Related on Trend Hunter - [Crinkle-Cut Fry-Themed Body Pillows](https://www.trendhunter.com/trends/crinkle-cut-cuddler.md) - [Comforting Pillow Lines](https://www.trendhunter.com/trends/comforting-pillow.md) - [Menu-Themed Plush Items](https://www.trendhunter.com/trends/fish-chips-experience.md) - [Playful Sushi-Inspired Suitcases](https://www.trendhunter.com/trends/sushi-suitcases.md) - [Life-Sized Meat Cushions](https://www.trendhunter.com/trends/steak-pillow.md) - [Candy-Scented Squish Toys](https://www.trendhunter.com/trends/squishi-products.md) - [Oversized Hollow Pillow Designs](https://www.trendhunter.com/trends/floof-snuggle-sack-and-floor-pillow.md) - [Anime Creature-Inspired Cushion Beds](https://www.trendhunter.com/trends/anime-creatureinspired-cushion-bed.md) - [Macaroni-Shaped Body Pillows](https://www.trendhunter.com/trends/macaronishaped-body-pillows.md)