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# Ancient Grain Fish Tenders
Simply Balanced Uses Ancient Grains to Cover Its Pollock Tenders

By Kalin Ned | Published 2018-11-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fish-tenders
References: [intl.target](https://intl.target.com/p/ancient-grain-fish-tenders-16oz-simply-balanced-153/-/A-52161587) & [intl.target](https://intl.target.com/p/ancient-grain-fish-nuggets-16oz-simply-balanced-153/-/A-52161588)

[Simply Balanced's](https://www.trendhunter.com/trends/simply-bread-line) Ancient Grain Fish Tenders are a more nutritious alternative to the original. The tasty offering guarantees a well-rounded meal with 15 grams of protein per serving. The product features fish tenders made from freshly caught Alaska pollock fish.

The breading is composed of [ancient grains](https://www.trendhunter.com/trends/brand-wheat). This contributes to the overall health value of the snack, allowing it to be a tasty, quick meal for busy weeknights. Simply Balanced omits the use of artificial coloring and flavors in its products. The fish tenders are responsibly sourced and each serving is a trusty source of Omega-3 DHA and Omega-3 EPA.

As part of its nutritious, easy-to-make range, Simply Balanced offers its consumers other varieties of richly ancient grain-breaded products — from fish tenders to fish nuggets.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 17% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Ancient Grain Food Products:** Opportunity for disruptive innovation in creating a diverse range of ancient grain-breaded food products.
- **Health-conscious Convenience Foods:** Potential to disrupt the convenience food market by offering nutritious, ready-to-eat options.
- **Sustainable Seafood Alternatives:** Opportunity to innovate in providing responsibly sourced, sustainable seafood alternatives.

### Industries Being Reshaped

- **Food Manufacturing:** Opportunity for food manufacturers to incorporate ancient grains in their product offerings, catering to health-conscious consumers.
- **Convenience Food Retail:** Growing market potential in offering convenient, nutritious alternatives to traditional convenience food items.
- **Seafood and Aquaculture:** Opportunity for the seafood industry to explore and market sustainable, ancient grain-breaded seafood products.

## Related on Trend Hunter

- [Ready-to-Eat Seafood Tenders](https://www.trendhunter.com/trends/ready-to-eat-seafood.md)
- [Tasty Freezer-to-Oven Barramundi Dishes](https://www.trendhunter.com/trends/the-better-fish.md)
- [Healthy Sea Bass Bowls](https://www.trendhunter.com/trends/grilled-sea-bass-bowl.md)
- [Prehistoric Free-From Chicken Nuggets](https://www.trendhunter.com/trends/dino-nuggets.md)
- [Convenient Grain-Based Meals](https://www.trendhunter.com/trends/seeds-of-change-2.md)
- [Ancient Grain Hummus Dips](https://www.trendhunter.com/trends/ancient-grains-hummus.md)
- [Air-Fried Chicken Tenders](https://www.trendhunter.com/trends/true-crispd-chicken.md)
- [Wild-Caught Salmon Nuggets](https://www.trendhunter.com/trends/salmon-nuggets.md)
- [Microalgae-Based Nuggets](https://www.trendhunter.com/trends/simpliigood.md)
