# Immersive Running Fashion Showrooms HOKA Find Your Own Pace is a Five-Day PFW Showroom Experience By Amy Duong | Published 2026-06-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/find-your-own-pace References: [hoka](https://www.hoka.com/en/gb/)  [HOKA](https://www.trendhunter.com/trends/the-hackney-half) Find Your Own Pace is a five-day showroom experience presented during Paris Fashion Week. The installation showcases highlights from the brand's [Fall 2026 collection](https://www.trendhunter.com/trends/satisfy-running-fw26) while welcoming consumers, editors, creators and industry guests into a [nature-inspired environment](https://www.trendhunter.com/trends/highwood-installation). Guests enter through a Karesansui Zen Garden before moving into spaces designed for relaxation, product discovery and community gatherings. Product displays throughout the showroom present key stories from the upcoming collection. The experience includes a Breath Control Experience that responds to guests' breathing patterns in real time to encourage a slower rhythm. A dedicated Kun Café offers a space to pause during the day. Visitors can also spend time in a listening corner equipped with turntables, headphones and a curated vinyl selection. The showroom is designed as a temporary sanctuary where guests can step away from the pace of Paris Fashion Week while exploring HOKA's latest products. Image Credit: HOKA ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 45% | Activity: 47% | Freshness: 78% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Key Themes Behind This Trend - **Sanctuary Showrooms:** Temporary retail spaces that blend product discovery with calm, nature-inspired design signal new potential for brands to compete through restorative experiences rather than conventional merchandising. - **Biometric Brand Experiences:** Real-time breath-responsive installations create opportunities for wellness, performance and fashion brands to turn personal physiology into an interactive layer of storytelling. - **Community-led Product Discovery:** Social environments with cafés, listening corners and curated gathering spaces position launches as cultural destinations where audiences engage with products through shared rituals. ### Where This Applies - **Athletic Footwear:** Performance footwear brands gain room to differentiate through immersive lifestyle settings that connect technical products with recovery, mindfulness and everyday culture. - **Experiential Retail:** Multi-sensory pop-ups are reshaping retail into a service-rich format where ambiance, programming and emotional respite become central parts of the commercial experience. - **Fashion Events:** Fashion week activations increasingly extend beyond runway moments, opening space for hybrid showcases that merge hospitality, wellness technology and collection previews. ## Related on Trend Hunter - [Designer Food Collaborations](https://www.trendhunter.com/trends/Designer-food-collaborations.md) - [Women-First Outdoorwear](https://www.trendhunter.com/trends/halfdays.md) - [Relaxed Militant Fashion Collections](https://www.trendhunter.com/trends/ss26-loomed-linen-collection.md) - [Caterpillar-Shaped Cake Launches](https://www.trendhunter.com/trends/lidl-cooper-cake.md) - [Artist Fashion Capsules](https://www.trendhunter.com/trends/mononoke-made.md) - [Artful Anniversary Magazines](https://www.trendhunter.com/trends/autoportrait.md) - [Hybrid Experiential Retail Series](https://www.trendhunter.com/trends/experiential-retails.md) - [Soccer-Inspired Fanwear Collections](https://www.trendhunter.com/trends/fanwear-collection.md) - [Cosmopolitan City-Inspired Fashion Capsules](https://www.trendhunter.com/trends/mtiers-dart.md)