# Employee Financial Wellness Platforms Origin Helps Companies Relieve Employee Stress By Kalin Ned | Published 2020-12-20 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/financial-wellness1 References: [useorigin](https://www.useorigin.com/) Understanding the importance of financial wellness—the need for which has only been exasperated by the ongoing COVID-19 pandemic, which has directly increased the unemployment rate—Origin seeks to make "[financial planning](https://www.trendhunter.com/trends/provisian) [...] more accessible to everyone at every stage of life." Origin emphasizes the need for [employee financial wellness](https://www.trendhunter.com/trends/lifesum-1) and as a result, looks to partner with companies to offer valuable benefits to their workers. This includes various resources and tools—such as a personalized financial roadmap—as well as tailored advice through 1:1 meetings with [Origin Advisors](https://www.trendhunter.com/trends/origin-financial). Origin's platform is inclusive and covers "the full financial spectrum," including student debt, emergency savings, investments, home-buying, and so on. Informative and actionable, the brand supports financial wellness every step of the way, contributing to less monetary anxiety and, therefore, a happier and more productive workplace. Image Credit: Origin ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 14% | Activity: 40% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Employee Financial Wellness:** Origin's platform focuses on improving employee financial wellness through personalized financial roadmaps and tailored advice, presenting opportunities for companies to prioritize the financial well-being of their workforce. - **Accessible Financial Planning:** Origin aims to make financial planning more accessible to employees at every stage of life, highlighting the potential for disruptive innovation in the financial services industry. - **Comprehensive Financial Spectrum:** Origin's platform covers various aspects of personal finance, including student debt, emergency savings, investments, and home-buying, indicating opportunities for innovation in these specific industries. ### Industries Being Reshaped - **Financial Services:** Origin's emphasis on accessible financial planning presents opportunities for disruptive innovation within the financial services industry. - **Human Resources:** Origin's partnership with companies to offer employee financial wellness benefits suggests opportunities for innovation within the human resources industry. - **Education:** Origin's inclusion of student debt in its financial wellness platform indicates potential for disruptive innovation in the education industry. ## Related on Trend Hunter - [Workplace Financial Wellness Tools](https://www.trendhunter.com/trends/workplace-financial-wellness-tool.md) - [Employee-Focused Finance Programs](https://www.trendhunter.com/trends/claro-money.md) - [Disruptive AI-Finance Chatbots](https://www.trendhunter.com/trends/origin-financial.md) - [All-in-One Employee Wellness Platforms](https://www.trendhunter.com/trends/employee-wellness-platform.md) - [Employee Wellness Marketplaces](https://www.trendhunter.com/trends/advantageclub.md) - [Consumer-Led Wellness Platforms](https://www.trendhunter.com/trends/grove-wellness.md) - [Innovative Group Benefits Platforms](https://www.trendhunter.com/trends/group-benefits-platform.md) - [Employee Wellness Platforms](https://www.trendhunter.com/trends/scotch-and-soda.md) - [Stress Reduction Finance Apps](https://www.trendhunter.com/trends/moneycoach-app.md)