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# Jailbirds as Cover Models
Keifer Sutherland in ‘Men's Vogue'

By Going Like Sixty | Published 2008-11-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/final-covers-jailbird-drunkie-keifer-sutherland-shows-up-on-mens-vogue-last
References: [brandish](http://www.brandish.tv/2008/11/27/keifer-sutherland-on-the-last.html) & [mensvogue](http://www.mensvogue.com/)

Bad boy Keifer Sutherland is the last cover boy for ‘Men’s [Vogue](https://www.trendhunter.com/trends/vogue-singapore).’ The magazine will be folded into ‘Vogue’ and show up just twice a year.

Kiefer Sutherland hopes his appearance on the cover of ‘Men’s Vogue’ is a good omen following on the heels of his release from prison for a DUI.

Sutherland said his seven weeks behind bars wasn’t as bad as his character’s everyday life in ‘24,’ but it wasn’t a picnic either. Kiefer Sutherland was told he would have a private cell; he didn’t. Then his cellmate was released, only to return.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 47% | Activity: 4% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Celebrity Branding:** Opportunities for companies to use celebrities with legal issues to promote their products.
- **Magazine Consolidation:** Potential for more magazines to be consolidated, showing up less frequently.
- **Prison Culture:** Business opportunities to address the needs and challenges of the prison population.

### Where This Applies

- **Fashion:** Fashion companies can capitalize on the use of controversial celebrities in their advertising campaigns.
- **Publishing:** Potential for magazine publishers to merge or consolidate their brands.
- **Criminal Justice:** Opportunities in the criminal justice industry to improve prison conditions and rehabilitation programs.

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