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# Messy Spaghetti Dog Ads
The Fight Ultimate Stain Remover Campaign Provides Tough Action

By Meghan Young | Published 2014-04-29 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/fight-ultimate-stain-remover
References: [adeevee](http://www.adeevee.com/2014/04/fight-ultimate-stain-remover-spaghetti-print/)

Stains can come from just about anything, messy meals such as spaghetti, messier pets including [dirty dogs](https://www.trendhunter.com/trends/merry-chaos) or a combination of the two as depicted in the [Fight Ultimate Stain Remover](https://www.trendhunter.com/trends/bear-fight-whiskey-ad) ad campaign. Although there are no such things as spaghetti dogs, even in myths and legends, sometimes a person can feel ganged up on by two or more sloppy occurrences to make it feel like such creatures exist.

Conceived and executed by [BBDO Proximity](https://www.trendhunter.com/trends/its-heinz-season), an ad agency based in Bangkok, Thailand, the Fight Ultimate Stain Remover ad campaign embraces this feeling to show just how effective a tool this product really is. It was art directed by Nares Limapornvanich with creative direction by Suthisak Sucharittanonta and Vasan Wangpaitoon.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 77% | Activity: 78% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### What Makes This Trend Stand Out

- **Stain Removal Solutions:** Opportunity for developing innovative stain removal products or services that effectively tackle tough stains.
- **Creative Advertising Campaigns:** Disruptive innovation opportunity for ad agencies to create unique and attention-grabbing campaigns that resonate with consumers.
- **Multi-purpose Cleaning Tools:** Potential for developing versatile cleaning tools that can effectively deal with various types of messes, including food and pet stains.

### Sectors Adopting This

- **Home Cleaning Products:** Opportunity for the home cleaning product industry to introduce new and improved stain removal products.
- **Advertising and Marketing:** Opportunity for the advertising industry to create innovative and engaging campaigns for stain removal products.
- **Pet Care:** Opportunity for the pet care industry to develop products that can help pet owners deal with stains caused by their pets.

## Related on Trend Hunter

- [Functionally Focused Dog Campaigns](https://www.trendhunter.com/trends/inflatable-dogs.md)
- [Pristine Fast Food Campaigns](https://www.trendhunter.com/trends/all-flavour-no-mess.md)
- [Humorous Pet Furniture Campaigns](https://www.trendhunter.com/trends/utsdd.md)
- [Dog Food Topper Campaigns](https://www.trendhunter.com/trends/skip-the-sauce-challenge.md)
- [Dishwashing Detergent Food Campaigns](https://www.trendhunter.com/trends/game-day-recipe.md)
- [Fight-Themed Whiskey Campaigns](https://www.trendhunter.com/trends/bear-fight-whiskey-ad.md)
- [Human-Grade Pet Food Campaigns](https://www.trendhunter.com/trends/the-honest-kitchen-debuts.md)
- [Dog-Friendly Food Ads](https://www.trendhunter.com/trends/natural-balance-pet-food.md)
- [Stain-Celebrating Restaurant Shirts](https://www.trendhunter.com/trends/uber-eats-and-rosas-thai.md)
