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# 3D Harlequin Penthouses
Archilogic Built a Digital Model of the 'Fifty Shades Darker' Pad

By Joey Haar | Published 2017-05-04 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/fifty-shades-darker
References: [archdaily](http://www.archdaily.com/870566/be-a-voyeur-in-christian-greys-revamped-50-shades-penthouse-with-this-3d-model) & [spaces.archilogic](https://spaces.archilogic.com/explore)

'Fifty Shades of Grey,' the modern and wildly successful harlequin novel, has turned more than a few heads and spawned a full-fledged movie franchise with a sequel called 'Fifty Shades Darker.' Regardless of how one feels about the content of the film itself, it's tough to deny the lush opulence of the main character's [penthouse apartment's set design](https://www.trendhunter.com/trends/aanandam). In homage to that skillful mise en scene, Archilogic has created a 3D model with an impressive degree of detail.

Archilogic is an online service that creates [interactive, 3D digital models](https://www.trendhunter.com/trends/3d-cloudbased-design-tools) out of [architectural floor plans](https://www.trendhunter.com/trends/ideal-house-by-libai-lab). While the service is incredibly useful for businesses from real estate to interior design, it's also a fun tool for creating pop culture models. Aside from the 'Fifty Shades Darker' set, the company has built Don Draper's apartment from 'Mad Men' and Patrick Bateman's condo from 'American Psycho.'

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 68% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Interactive 3D Models:** Opportunity to create immersive and interactive digital models for real estate, interior design, and other industries.
- **Pop Culture-inspired Designs:** Possibility to create 3D models based on iconic sets from movies and TV shows, offering unique experiences for fans.
- **Detailed Architectural Visualization:** Potential to showcase architectural floor plans with high detail and realism, revolutionizing how professionals present their designs.

### Industries Being Reshaped

- **Real Estate:** Innovative tool for showcasing properties to potential buyers in a captivating and interactive way.
- **Interior Design:** Disruptive design tool that allows designers to present their concepts in a realistic and immersive manner.
- **Film and Entertainment:** Opportunity to recreate iconic sets from movies and TV shows, creating new immersive experiences for fans.

## Related on Trend Hunter

- [Social Experiment Virtual Apartments](https://www.trendhunter.com/trends/uncanny-spaces.md)
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- [Architectural Toy Publications](https://www.trendhunter.com/trends/barbie-dreamhouse-an-architectural-survey.md)
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