# Manly Redhead T-Shirts Fiery Hair Tee Pokes Fun at a Pale Skin Ginger By Christopher DeLuca | Published 2011-08-17 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/fiery-hair-tee References: [kickstarter](http://www.kickstarter.com/blog/new-projects-are-at-the-zoo) & [alecgross](http://www.alecgross.com/home.cfm) The 'Fiery Hair Tee,' a project currently seeking funding on [Kickstarter](https://www.trendhunter.com/trends/get-hard-alcoholic-beverage), is a [quirky shirt](https://www.trendhunter.com/trends/made-to-order) created by Alec Gross. The tee features Gross' signature [red beard and hair](https://www.trendhunter.com/trends/beard-in-a-box); his face, however, is left white -- the same color as the rest of the shirt. The 'Fiery Hair Tee' plays off the fact that Alec Gross has really pale skin. What I particularly like about this tee is that it could only come in one color for the joke to be effective. Show a ginger that you are sympathetic to their pale skin problems by buying this tee for yourself. **Implications** - Youth consumers are attracted to an ironic form of humor. The 'Fiery Beard Tee' fits into this penchant for a particular type of humor. Companies should take this into consideration when creating marketing initiatives targeted towards this demographic. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 9% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) ## Key Themes ### What's Driving This Trend - **Ironic Humor Fashion:** Creating clothing lines that play off unique physical features may appeal to the youth consumer demographic. - **Personalized Apparel:** Designing clothing that personalized physical features creates a sense of individuality and uniqueness. - **Niche Humor Products:** Creating humor products that connect with specific groups will attract consumers who want to express their identity or sense of humor. ### Who This Affects Most - **Fashion:** Fashion designers can incorporate ironic and personalized elements into their clothing lines to appeal to young consumers. - **Comedy and Entertainment:** Comedians and entertainers can create humor products and clothing lines that appeal to niche communities and humor styles. - **Marketing and Advertising:** Marketers and advertisers can create humorous campaigns that connect with the youth demographic, using irony and personalized elements to seduce them. ## Related on Trend Hunter - [Defiant Hair Color Collections](https://www.trendhunter.com/trends/aging-disgracefully-collection.md) - [Spicy Ginger Beers](https://www.trendhunter.com/trends/spicy-ginger-beer.md) - [Punch-Flavored Fizzy Teas](https://www.trendhunter.com/trends/teakoe-1.md) - [Receipt-Inspired Graphic T-Shirts](https://www.trendhunter.com/trends/made-to-order.md) - [Humorous Green-Tea Brand Campaigns](https://www.trendhunter.com/trends/gen-tea.md) - [Unique T-Shirt Materials](https://www.trendhunter.com/trends/airknitx-tshirt.md) - [QSR Golf Gear Collections](https://www.trendhunter.com/trends/arbys-birdies-beef-collection.md) - [Viral Criminal Merchandise](https://www.trendhunter.com/trends/i-can-fix-him.md) - [Beer-Brand Holiday Campaigns](https://www.trendhunter.com/trends/garageflage-line.md)