# Women-Celebrating Baby Moccasins Freshly Picked's New Fierce Collection Celebrates Women's History By Madison Mackay | Published 2018-03-13 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/fierce-collection References: [hypekids](https://hypekids.com/2018/3/freshly-picked-fierce-collection-release-date) & [freshlypicked](https://freshlypicked.com/collections/moccasins/products/girls-rule) Children's shoe company Freshly Picked created a new line of fun new moccasins named the Fierce Collection for Women's History Month. The four-piece collection mixes all things fierce, with styles including [leopard print](https://www.trendhunter.com/trends/oasis-society) with a black bow, [comic book-inspired](https://www.trendhunter.com/trends/horrific-crocs), dinosaur-themed with the word "Rawr" and a shoe covered in a "Girl Power" print. These new shoes are available in sizes made to fit newborns to toddlers, with high-quality and comfortable materials. The lightweight nature of these shoes make them perfect for the [upcoming spring season](https://www.trendhunter.com/trends/sandal-designs) -- adding a pop of color to any wardrobe. The four new styles from the Fierce collection by Freshly Picked are available online now, starting at $60 a pair. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 37% | Activity: 48% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Key Themes Behind This Trend - **Fierce Collection:** Creating shoe collections that celebrate specific themes or events can disrupt the children's footwear market and attract a niche customer base. - **Women's History Month:** Designing products that align with important cultural moments or celebrations can provide a unique marketing opportunity and increase brand visibility. - **Pop of Color:** Emphasizing vibrant and colorful designs can differentiate products from traditional children's shoes, and appeal to fashion-conscious parents. ### Where This Applies - **Children's Footwear:** By incorporating unique themes and bold designs into children's shoes, companies can disrupt the traditional footwear market and attract a diverse range of customers. - **Retail:** Partnering with specific cultural events or celebrations, like Women's History Month, can create marketing opportunities for retailers to showcase exclusive product lines. - **Fashion:** Introducing vibrant and trendy children's footwear options can offer a disruptive innovation opportunity within the fashion industry, allowing parents to express their personal style through their children's shoes. ## Related on Trend Hunter - [Kidult Baby Shoes](https://www.trendhunter.com/trends/super-baby.md) - [Fuzzy Footwear Collections](https://www.trendhunter.com/trends/fuzzy-collection.md) - [Spooky Back-to-School Footwear](https://www.trendhunter.com/trends/keds-x-monster-high.md) - [Adorable Plush Sneaker Collections](https://www.trendhunter.com/trends/plush-sneaker.md) - [Fall-Ready Footwear Collections](https://www.trendhunter.com/trends/bearpaws-fall-2024.md) - [Joyfully Patterned Collaborative Footwear](https://www.trendhunter.com/trends/crocs-and-marimekko.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Autumn-Ready Cozy Footwear Collections](https://www.trendhunter.com/trends/cozy-footwears.md) - [Iconic 2000s Teen-Flick Footwear](https://www.trendhunter.com/trends/heydude-x-mean-girls.md)