# Neutral Tonal Camping Gear The North Face's FIELUDENS Collection Readies for the Outdoors By Amy Duong | Published 2020-03-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fieludens References: [hypebeast](https://hypebeast.com/2020/3/the-north-face-japan-fieludens-camp-gear) & [goldwin.co.jp](https://www.goldwin.co.jp/tnf/ec/srDispCategoryTreeLink/doSearchCategory/12050000000/04-05/2/2) [The North Face Japan](https://www.trendhunter.com/trends/the-north-face-japan-x-sashiko-gals1) follows up its recent [Mountain Office](https://www.trendhunter.com/trends/mountain-ivy) campaign made for its Urban Exploration SS20 range with the new FIELUDENS collection. This entire capsule features a wide selection of specially designed camp gear that ranges from functional items to carrying goods. The collection prepares for the outdoors through a variety of ways -- the capsule features 11 products in total. This includes some tote bags, tents, chairs, soft cooler boxes, and much more. The color palette of the entire capsule spotlights a blend of olive green and black for a minimal, yet neutral design language. The FIELUDENS collection is set to launch at some Japanese retailers including [Goldwin](https://www.trendhunter.com/trends/goldwin-fw25). Image Credit: The North Face Japan ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 75% | Activity: 63% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Key Themes Behind This Trend - **Neutral Tonal Design:** Opportunity for disruptive innovation in creating minimalist, neutral-toned designs for camping gear - **Functional Camp Gear:** Opportunity for disruptive innovation in developing functional and versatile camping gear - **Capsule Collections:** Opportunity for disruptive innovation in creating limited-edition or specialized collections for outdoor enthusiasts ### Where This Applies - **Outdoor Retail:** Opportunity for disruptive innovation in the outdoor retail industry with the introduction of neutral-tonal camping gear - **Fashion and Apparel:** Opportunity for disruptive innovation in the fashion and apparel industry by incorporating functional and stylish camp gear designs - **Travel and Adventure:** Opportunity for disruptive innovation in the travel and adventure industry by offering specialized camp gear collections to enhance outdoor experiences ## Related on Trend Hunter - [Collaborative Camp Gear Collections](https://www.trendhunter.com/trends/neighborhood-and-helinox.md) - [Technical Camping Capsule Collections](https://www.trendhunter.com/trends/and-wander-ss23-camping-collection.md) - [Weatherized Collaborative Collections](https://www.trendhunter.com/trends/soukuu-collaboration.md) - [Seasonal Utility Staples](https://www.trendhunter.com/trends/the-north-face-red-box.md) - [Novice Camping Collections](https://www.trendhunter.com/trends/snow-peak-2.md) - [Durable Outdoor-Centric Lifestyle Apparel](https://www.trendhunter.com/trends/ripstop-collection.md) - [Alpine Couture Capsules](https://www.trendhunter.com/trends/the-north-face-and-cecilie-bahnsen.md) - [Tactical Camping Outdoor Collection](https://www.trendhunter.com/trends/helinox-capsule.md) - [Striking Outdoor Necessities](https://www.trendhunter.com/trends/samsoe-samsoe.md)