# Better-for-You Fiber Blends NB Pure's Daily Multi-Fiber Blend Combines Soluble & Insoluble Fiber By Laura McQuarrie | Published 2021-03-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fiber-blend References: [prnewswire](https://www.prnewswire.com/news-releases/nb-pure-launches-new-multi-fiber-supplement-301243436.html) & [nbpure](http://www.nbpure.com/) The newest addition to [NB Pure's](https://www.trendhunter.com/trends/nb-pure-immune) product portfolio is a supplement for optimal digestive health that takes the form of a premium [soluble and insoluble fiber blend](https://www.trendhunter.com/trends/ancient-brave-true-biome). The Daily Multi-Fiber Blend, an all-inclusive fiber supplement, incorporates ingredients like psyllium, oat fiber and chia seed, so that well-balanced gut health can be supported. The brand recognizes that many Americans are lacking fiber from their daily routines and the Daily Multi-Fiber Blend was created to "check all the boxes of digestive health." The [digestive health supplement dissolves into liquids](https://www.trendhunter.com/trends/better-gut) and it's free from artificial flavors and additives, making it easy to support weight management, stabilized blood sugar levels and more with a simple and refreshing coconut lime flavor. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 30% | Activity: 21% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Fiber Enriched Supplements:** The trend towards fiber enriched supplements is growing, as more consumers seek to optimize their digestive health. - **All-inclusive Gut Health Products:** Brands are creating products that aim to check all the boxes of digestive health, with a comprehensive set of ingredients in one package. - **Soluble and Insoluble Fiber Blends:** There is a trend towards creating supplements that incorporate both types of fiber, recognizing that both have unique benefits for digestive health. ### Who This Affects Most - **Supplement Industry:** The supplement industry has an opportunity to develop more fiber-enriched products that cater to consumers seeking to optimize their digestive health. - **Health and Wellness Industry:** The health and wellness industry can capitalize on the demand for all-inclusive gut health products by creating comprehensive product lines for the digestive health market. - **Food and Beverage Industry:** The food and beverage industry can create products that incorporate soluble and insoluble fiber blends, such as pre-made smoothie kits or fiber supplements that can be added to meals. ## Related on Trend Hunter - [Multi-Benefit Fiber Supplements](https://www.trendhunter.com/trends/belliwellis-daily-fiber-mix.md) - [Daily Gut Health Blends](https://www.trendhunter.com/trends/foundational-daily-fiber.md) - [Clean-Label Fiber Supplements](https://www.trendhunter.com/trends/shed-advanced-fiber.md) - [Daily Fiber Bites](https://www.trendhunter.com/trends/fiber-bites.md) - [Flavorful Fiber Supplements](https://www.trendhunter.com/trends/fiber-flow.md) - [Three-In-One Gut Health Products](https://www.trendhunter.com/trends/physicians-choice.md) - [Fiber-Forward Dietary Supplements](https://www.trendhunter.com/trends/fibre-flow.md) - [Prebiotic Fiber Blends](https://www.trendhunter.com/trends/empowerfull-prebiotic-fiber-blend.md) - [Prebiotic Fiber Blends](https://www.trendhunter.com/trends/snow-prebiotic-fibres.md)