# Charitable Mini-Cars Chrysler Auctions off Canada's First Fiat 500 for $85,000 By Michael Hines | Published 2010-10-23 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/fiat-5001 References: [autoblog](http://www.autoblog.com/2010/10/20/chrysler-auctions-first-fiat-500-in-canada-for-85-000/) & [ciaofiat](http://www.ciaofiat.ca/en/) Chrysler recently auctioned off Canada's first Fiat 500 for a whopping $85,000. Fiat is returning to North American shores and decided to celebrate by auctioning off the continents first Fiat 500 for charity. All proceeds from the auction went towards Villa Charities, a Canadian charity that helps mentally ill and elderly Italian-Canadians in Toronto. Check out the auctioned off Fiat 500 above. I predict that that will be the first of many Fiat 500s soon to fill roads up and down North America in the coming years. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 15% | Activity: 3% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What Makes This Trend Stand Out - **Charitable Auto Auctions:** Expanding the concept of auto auctions to include charitable causes. - **Luxury Compact Cars:** Creating a niche market for high-end compact cars. - **Supporting Italian-canadians:** Leveraging cultural pride to generate support for charitable causes. ### Sectors Adopting This - **Automotive:** Exploring opportunities in charity-driven auto auctions. - **Charity:** Utilizing unique fundraising methods to support specific cultural communities. - **Luxury:** Tapping into the demand for luxury options even in compact car segments. ## Related on Trend Hunter - [Limited-Run Electric Crossovers](https://www.trendhunter.com/trends/fiat-600e-abarth.md) - [Charitable Sports Car Auctions](https://www.trendhunter.com/trends/corvette-auction.md) - [Rattan Detailed Custom Cars](https://www.trendhunter.com/trends/fiat-500-spiaggina.md) - [Fashion Designer City Cars](https://www.trendhunter.com/trends/fiat-500e-x-giorgio-armani.md) - [Artistically Rendered One-Of-A-Kind Autos](https://www.trendhunter.com/trends/romero-britto.md) - [Compact Italian EVs](https://www.trendhunter.com/trends/2022-abarth-500-ev.md) - [Electric Microbus Charity Auctions](https://www.trendhunter.com/trends/id-buzz-virtual-auction.md) - [Bright Miniature Electric Vehicles](https://www.trendhunter.com/trends/topolino-ev.md) - [Fundraising Car Giveaways](https://www.trendhunter.com/trends/bmw-m5-cs.md)