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# Festive Pie Sundaes
The Fall Dairy Queen Blizzard Takes Inspiration From Pumpkin Pie Dessert

By M | Published 2016-08-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/festive-pie
References: [qsrmagazine](https://www.qsrmagazine.com/news/pumpkin-apple-pie-blizzards-face-dairy-queen) & [dairyqueen](http://www.dairyqueen.com/ca-en/)

Dairy Queen is celebrating the fall season with a festive pie [Blizzard](https://www.trendhunter.com/trends/fall-blizzard-menu) recipe that transforms the dessert into a blended ice cream dish filled with whipped cream, nutmeg spices and pie chunks throughout. The dish offers consumers chilled and blended version of the pie that is often served by the slice.

Blizzards are Dairy Queen's staple ice cream treats that feature a blended creamy base topped with sauces and chucks of cookies, cake or other noteworthy sweets. The [Pumpkin Pie Blizzard](https://www.trendhunter.com/trends/pumpkin-in-the-sky-creation) features a spiced vanilla ice cream topped with whipped cream and nutmeg. The ice cream is laced with slices of real pumpkin pie that add texture to the soft serve. In addition, Dairy Queen also offers an [Apple](https://www.trendhunter.com/trends/apple-pie-shake) Pie Blizzard with a similar consistency.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 17% | Activity: 18% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Festive Dessert Treats:** The trend of turning popular desserts into blended ice cream dishes offers opportunities for innovation in flavor combinations and presentation.
- **Holiday-inspired Menu Items:** Introducing limited edition holiday menu items can create buzz and drive sales for companies in the food and beverage industry.
- **Alternative Dessert Options:** Providing customers with unique dessert options, such as blended ice cream dishes, can differentiate companies in a highly competitive market.

### Sectors Adopting This

- **Fast Food Industry:** The fast food industry can benefit by offering limited edition festive menu items that are exclusive to the holiday season.
- **Ice Cream Industry:** Innovation in unique flavor combinations and twists on traditional treats can differentiate ice cream companies in a crowded marketplace.
- **Catering Industry:** Offering seasonal desserts, such as pumpkin and apple pie sundaes, can attract customers and increase sales for catering companies during holiday events and gatherings.

## Related on Trend Hunter

- [Indulgent Autumnal Ice Creams](https://www.trendhunter.com/trends/fall-blizzard-menu.md)
- [Fall-Ready Frozen Treats](https://www.trendhunter.com/trends/dairy-queen-1.md)
- [Fall-Inspired Cold Treats](https://www.trendhunter.com/trends/fall-lineup-of-treats.md)
- [Baked Goods-Infused Frozen Treats](https://www.trendhunter.com/trends/frosted-sugar-cookie-blizzard.md)
- [Icy QSR Dessert Menus](https://www.trendhunter.com/trends/dairy-queen-holiday-menu.md)
- [Frozen Co-Branded Candy Desserts](https://www.trendhunter.com/trends/oreo-reeses-blizzard.md)
- [Breakfast-Inspired Ice Cream Treats](https://www.trendhunter.com/trends/cinnamon-roll-centers-blizzard.md)
- [Nutty Chocolate Ice Creams](https://www.trendhunter.com/trends/reeses-pieces-cookie-dough-blizzard.md)
- [Holiday Ice Cream Menus](https://www.trendhunter.com/trends/candy-cane-chill.md)
