# Chinese Currency Sneakers The Remade & K.YEE Combined Forces to Make Festive Nike Air Uptempos By Amy Duong | Published 2018-01-05 | Updated 2018-01-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/festive-nike-air-uptempos References: [hypebeast](https://hypebeast.com/2018/1/nike-air-uptempo-chinese-new-year-the-remade-k-yee-custom) Chinese New Year is coming up in February and has inspired The Remade and K.YEE to come together and create the ultimate festive [Nike](https://www.trendhunter.com/trends/air-force-1-low-6) Air Uptempo shoes. The unique shoe design celebrates the [Chinese New Year festivities](https://www.trendhunter.com/trends/year-of-the-snake-sneakers) with its bold colors of red and gold. There is a golden "CN¥" imprinted on the medial and lateral sides of the unique pair of shoes that creatively replaces the "Y" with the "¥" symbol to represent the Chinese currency. These [festive Nike Air Uptempos](https://www.trendhunter.com/trends/nike-dunk-low-2) are constructed out of first-rate leather from Italy and a unique material that enables the "CN¥" to alter in colors of gold when exposed to different thermal temperatures. Behind the shoe, a symbol of China's "Five Star" can be found as an homage to its nation. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 17% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Festive Sneakers:** Opportunity to create unique and limited edition shoes to celebrate cultural events. - **Currency Symbol Merchandise:** Opportunity to incorporate currency symbols creatively into branded merchandise. - **Thermo-chromatic Technology:** Opportunity to incorporate materials that change colors when exposed to thermal temperatures into fashion products. ### Who This Affects Most - **Fashion and Apparel:** These trends can be applied to footwear, clothing, and accessory markets. - **Tourism:** Businesses catering to tourists can tap into cultural events and trends to create unique products. - **Retail and Merchandising:** Retailers can capitalize on cultural trends and events to create exclusive shopping experiences. ## Related on Trend Hunter - [Lunar Festivity-Inspired Embroidered Shoes](https://www.trendhunter.com/trends/air-force-1-low-6.md) - [New Year-Inspired Basketball Shoes](https://www.trendhunter.com/trends/year-of-the-dragon-colorway.md) - [Celebratory Dragon-Inspired Sneakers](https://www.trendhunter.com/trends/year-of-the-dragon1.md) - [Festive Lunar New Year Sneakers](https://www.trendhunter.com/trends/skechers-street-uno-year-of-the-dragon.md) - [Illustrative Custom Sneakers](https://www.trendhunter.com/trends/lunar-new-year-sneaker.md) - [Snake-Honoring Whimsical Sneakers](https://www.trendhunter.com/trends/air-jordan-11-low.md) - [Festive Vibrant Celebratory Footwear](https://www.trendhunter.com/trends/year-of-the-mamba.md) - [Lunar New Year-Inspired Sneaker](https://www.trendhunter.com/trends/nike-dunk-low-2.md) - [Celebratory New Year Sneakers](https://www.trendhunter.com/trends/new-balance-610.md)