# Custom Supercar Creations The One and Only Ferrari P540 Superfast Aperta By Marissa Liu | Published 2009-12-15 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/ferrari-p540-superfast-aperta References: [diseno-art](http://www.diseno-art.com/encyclopedia/vehicles/road/modified_cars/Ferrari_P540_Superfast_Aperta.html) & [ferrari](http://www.ferrari.com/English/Pages/Home.aspx) Ferrari P540 Superfast Aperta is a [one-off creation](https://www.trendhunter.com/trends/modified-luxury-vehicle) which was designed and built as part of the [Ferrari Special Projects program](https://www.trendhunter.com/trends/fuoriserie-by-hiroshi-fujiwara). This program is for obscenely super rich clients who want a hand in designing and developing their very own Ferrari. The Ferrari P540 Superfast Aperta is based on the Ferrari 599. The owner of this one-of-a-kind car is Edward Walson, an American and the son of the man who invented cable TV. The Superfast has a front-mid mounted 6.0 liter V12 engine that produces 620 horsepower at 7600 rpm. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 41% | Activity: 52% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Custom Super Car Creations:** Obscenely rich clients willing to pay for one-of-a-kind supercars provide an opportunity for car companies to create highly customized and exclusive cars. - **Special Project Programs:** High-end car companies offering special project programs for clients to have a hand in designing their own cars increases customer satisfaction and exclusivity of the brand. - **Front-mid Engine Placement:** Innovations in front-mid engine placement technology can improve the performance and power of supercars. ### Who This Affects Most - **Luxury Automotive:** Luxury automotive companies that offer highly customized and exclusive cars can target obscenely rich clients who want to have a hand in designing their own vehicles. - **Automotive Design and Engineering:** Automotive design and engineering companies can offer special project programs to create one-of-a-kind supercars built according to clients’ specifications. - **Automotive Technology:** Companies that develop front-mid engine placement technology can create patented solutions to improve the performance of supercars and boast a competitive edge in the market. ## Related on Trend Hunter - [Twin-Turbo Supercars](https://www.trendhunter.com/trends/pagani-huayra-pc.md) - [Luxury Italian Supercars](https://www.trendhunter.com/trends/utopia-roadster.md) - [Ultra-Fast Hybrid Hypercars](https://www.trendhunter.com/trends/fenomeno.md) - [Powerful Italian SUVs](https://www.trendhunter.com/trends/ferrari-purosangue.md) - [Ultra-Exclusive Supercar Designs](https://www.trendhunter.com/trends/aston-martin-valiant.md) - [Modified Everyday Supercars](https://www.trendhunter.com/trends/mansory-ferrari-roma.md) - [Bespoke Auto Commissions](https://www.trendhunter.com/trends/bespoke-auto.md) - [Rare Performance Coupes](https://www.trendhunter.com/trends/ruf-ctr1.md) - [Uniquely Personalizable Supercars](https://www.trendhunter.com/trends/765lt-spider.md)