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# Understated Luxury Timepieces
The Ferragamo Sapphire Gets Reworked for the Brand's FW21 Collection

By Niko Pajkovic | Published 2021-11-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ferragamo-sapphire
References: [hypebeast](https://hypebeast.com/2021/11/ferragamo-sapphire-watch-chronograph-exclusive-info) & [ferragamo](https://www.ferragamo.com/shop/us/en/men/jewelry-m/timepieces-1/sapphire-chr-748804?utm_source=hypebeast-advertorial&utm_medium=display_adv&utm_campaign=timepiecesaw21)

Luxury fashion house [Salvatore Ferragamo](https://www.trendhunter.com/trends/resort-2027-collections) has reworked the Faragamo [Sapphire](https://www.trendhunter.com/trends/amida-digitrend-open-sapphire) timepiece for its latest Fall/Winter 2021 collection. The new [quartz chronograph](https://www.trendhunter.com/trends/skyflake) version of this understated staple delivers an elevated sense of refinement and sophistication.

More specifically, the updated model features a sporty checkerboard guilloché punched into the watch's dial, an anti-scratch sapphire crystal case, and a double Gancini symbol found beneath the date display and double counters.

The Ferragamo Sapphire will be delivered in four versions, including two stainless steel butterfly iterations -- one equipped with gold mid links -- and two in black and navy colorways, both with rubber checkerboard straps. All four of the versions are delivered in a 41 mm size and equipped with a Ronda Z50 Quartz Chronograph.

Image Credit: Salvatore Ferragamo

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 75% | Activity: 52% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### What's Driving This Trend

- **Quartz Chronograph Timepieces:** Manufacturers can explore creating their own unique design of quartz chronograph timepieces with sporty features to cater to luxury fashion consumers.
- **Checkerboard Guilloché:** The checkerboard guilloché pattern found on the Ferragamo Sapphire's dial can inspire other luxury brands to incorporate the design element into their own products for a sophisticated and elegant touch.
- **Anti-scratch Sapphire Crystal:** Manufacturers can consider using anti-scratch sapphire crystal for the cases of their luxury timepieces to offer an extra level of protection for their customers' watches.

### Who This Affects Most

- **Luxury Fashion:** Luxury fashion brands can explore offering their own line of high-end timepieces to cater to their consumers' desire for understated luxury accessories.
- **Watch Manufacturing:** Watch manufacturers can specialize in producing quartz chronograph timepieces with sporty features to capture the luxury fashion market's interest.
- **Jewelry:** Jewelry companies can consider incorporating anti-scratch sapphire crystal as a protective layer in their products, such as watches and bracelets, to offer customers an extra level of durability and value.

## Related on Trend Hunter

- [Transparent Luxury Watch Designs](https://www.trendhunter.com/trends/pegasus-sapphire.md)
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